If you're building new rental homes, you know the challenge: how do you market a property that isn't finished yet — or just wrapped construction? The answer lies in combining AppFolio’s powerful listing tools with immersive 3D virtual tours 🔥.
This modern combo helps builders, developers, and property managers attract high-quality tenants faster, showcase unfinished or staged homes remotely, and reduce the need for physical showings 🚫🏡.
Let’s dive into how you can use AppFolio + 3D tours to market house builds more effectively and fill your rental units quickly.
Marketing a new build comes with obstacles: limited walkthroughs, no past tenants, and minimal visuals. 3D virtual tours allow potential renters to:
Paired with AppFolio, these tours can be embedded or linked directly in listings to enhance visibility and engagement.
🔗 Learn more: Why Virtual Tours Increase Lease Conversions in AppFolio
Whether you use Matterport, CloudPano, or Kuula, the process is simple:
🔗 Step-by-step guide: How to Embed 360 Virtual Tours in AppFolio Listings
Want it even easier? Follow this Beginner’s Tutorial: Adding Virtual Tours to AppFolio Listings
Whether your home is in framing or fully staged, here’s how you can use virtual tours effectively in AppFolio:
Create a tour of a completed model and use it for multiple similar layouts.
🔗 Guide: Showcase Your 3D Tours in AppFolio: A Step-by-Step Guide
Use rendering-based tours to lease before a physical showing is possible.
🔗 Learn how: Marketing New Home Builds with Virtual Tours on AppFolio
Add hotspot highlights in tours to draw attention to luxury features or upgrades.
🔗 See example: Improve House Building Listings with Virtual Tours on AppFolio
Builders and property managers using 3D tours in AppFolio often report:
🔗 Related: Boost Your House Building Listings with AppFolio 360° Tours
To boost listing performance even further:
✅ Use clear CTAs like “👀 Take a Virtual Tour Now”
✅ Add the tour link at the top of your property description
✅ Include still images from the tour as gallery previews
✅ Promote the listing via email, social media, and leasing portals
🔗 Deep dive: How to Promote Your Virtual Tour Beyond AppFolio
Your blog post should always include helpful, clickable links that guide the reader deeper into your content and website. Here are some ideal additions:
🔗 CloudPano vs Kuula vs Matterport: What Works Best with AppFolio
In 2025, marketing new homes without virtual tours is a missed opportunity. With tools like AppFolio and 3D tour platforms, you can:
Don’t get left behind. Integrate 3D tours with your AppFolio listings today and unlock the power of modern real estate marketing.
🔗 Ready to start? Step-by-Step: Uploading and Displaying Virtual Tours on AppFolio
Compact, ready to go anywhere
Interchangeable lens that’s upgradeable
Dual 1-inch sensors for improved clarity and low light performance
Dynamic range and 6K 360° capture
360° photo resolution at 21MP
8K 360° video recording for ultra-detailed visuals.
4K single-lens mode for traditional wide-angle shots.
Invisible selfie stick effect for drone-like perspectives.
2.5-inch touchscreen with Gorilla Glass protection.
Waterproof up to 33ft for underwater shooting.
360° photo resolution in 23MP
Slim design at 24 mm thick
Built-in image stabilization for smooth video capture.
Internal 19GB storage for photo and video storage.
Wireless connectivity for remote control and sharing.
60MP 360° still images for high-resolution photography.
5.7K 360° video recording at 30fps.
2.25-inch touchscreen for intuitive control.
USB Type-C port for fast charging and data transfer.
MicroSD card slot for expandable storage.
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