In today’s digital-first rental market, 3D virtual tours have become a non-negotiable asset — especially for new construction homes 🏗️. With platforms like AppFolio, builders and property managers can now combine listing tools with immersive tours to market rental units more effectively, pre-lease faster, and fill vacancies before move-in day. 🚀
Whether you’re launching your first new development or managing dozens of new rentals, this guide will show you how to boost visibility, improve engagement, and increase conversions using 3D virtual tours on AppFolio. 🎥
Unlike existing units, new builds often lack historical visuals or tenant reviews. That’s why 3D tours shine ✨ — they allow prospective renters to:
With AppFolio’s flexible media management, you can embed or link your 3D tours directly in your listing.
🔗 Related: Add 360° Virtual Tours to AppFolio Listings and Boost Engagement
Here’s a step-by-step guide to help you get your virtual tour live on AppFolio in minutes:
🔗 Step-by-step: How to Embed Virtual Tours in AppFolio Property Listings
You can even use AppFolio’s built-in features to schedule virtual showings and track tenant interest 📊.
New construction homes come with unique leasing challenges — no prior tenants, no word of mouth, and often, limited visibility in search. Virtual tours help by:
🔗 Deep dive: Boost Leasing with AppFolio Virtual Tour Integration
Did you know listings with virtual tours get 300% more engagement than those without? 🧨
To get the most out of your tour:
🔗 Learn how: How to Promote Your Virtual Tour Beyond AppFolio: A Marketing Power Guide
Use a single model unit tour to showcase multiple layouts.
🔗 See how: Turn New Builds into Sales: Add Real Estate Virtual Tours to AppFolio
Use renderings or partially completed tour captures to attract early interest.
🔗 Tutorial: Virtual Tour Setup in AppFolio: Step-by-Step Guide for Property Managers
Help renters moving from other cities lease with confidence.
🔗 Strategy: How to Use AppFolio with Virtual Tours to Attract More Renters (Without Chasing Leads)
Adding smart internal links within your content helps Google crawl your site and keeps visitors engaged longer.
Consider linking to:
Q: Can I embed a 3D tour in AppFolio directly?
✅ Yes — use a secure iframe or hyperlink in the property description.
🔗 More help: AppFolio Virtual Tour Support: What Property Managers Need to Know
Q: Do 3D tours work on mobile devices?
✅ Absolutely. Matterport, CloudPano, and Kuula all support mobile.
Q: Can I showcase more than one unit?
✅ Yes — add links to multiple tours or use hotspots in one model tour.
🔗 Guide: Showcase Your 3D Tours in AppFolio: A Step-by-Step Guide
3D virtual tours are not a tech gimmick — they’re the new normal. Especially for new homes where traditional listing methods fall short, embedding tours into AppFolio listings can drastically improve your marketing outcomes 🔥.
Want to take the next step?
🔗 Start here: The Ultimate Guide to Virtual Tour Setup in AppFolio
Compact, ready to go anywhere
Interchangeable lens that’s upgradeable
Dual 1-inch sensors for improved clarity and low light performance
Dynamic range and 6K 360° capture
360° photo resolution at 21MP
8K 360° video recording for ultra-detailed visuals.
4K single-lens mode for traditional wide-angle shots.
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2.5-inch touchscreen with Gorilla Glass protection.
Waterproof up to 33ft for underwater shooting.
360° photo resolution in 23MP
Slim design at 24 mm thick
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Internal 19GB storage for photo and video storage.
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60MP 360° still images for high-resolution photography.
5.7K 360° video recording at 30fps.
2.25-inch touchscreen for intuitive control.
USB Type-C port for fast charging and data transfer.
MicroSD card slot for expandable storage.
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