The world of real estate is changing fast—and nowhere is that more true than in new home developments. If you're a builder, developer, or leasing manager looking to stand out, you need more than just nice photos and floor plans. You need interactive, immersive, and smart marketing tools.
That’s where AppFolio + 360° virtual tours come in. Together, they create a modern, digital-first strategy for showcasing your properties, capturing leads, and accelerating lease-ups or home sales.
Marketing a brand-new build or pre-construction development comes with unique challenges:
That’s why virtual tours are a game-changer. By creating 3D or 360° walkthroughs, you give buyers the ability to explore properties from anywhere—on their time, on their device.
🔗 Why Virtual Tours Increase Lease Conversions in AppFolio
🔗 How Property Managers Use AppFolio Virtual Tours to Lease Faster
AppFolio isn't just property management software. It’s a complete listing, marketing, and leasing platform that empowers developers and teams to:
Integrating your virtual tours into AppFolio means you’re not just building homes—you’re building an engine for sales.
🔗 AppFolio Virtual Tour Tools Every Property Manager Should Know
Virtual tours are ideal for pre-selling units and getting early leasing momentum. Here’s why:
🔗 AppFolio + Virtual Tours: Smart Solutions for Property Managers
Adding a virtual tour into AppFolio is easier than you think.
Now your listings stand out and offer buyers a modern experience.
🔗 Step-by-Step: Uploading and Displaying Virtual Tours on AppFolio
🔗 AppFolio Virtual Tour Integration: How to Add 3D Tours to Your Listings
If you're developing build-to-rent communities, 360° tours are essential. You can:
🔗 Add 3D Tours to AppFolio and Improve Your Rental Listings
🔗 AppFolio Virtual Tour Showcase: Boost Listings with 360 Tours
Take your marketing to the next level by transforming your virtual tour content into:
Use tools like Pictastic.ai or PhotoAIVideo to convert still images or 360 content into fast-loading, social-friendly media.
🔗 How to Use AI Video to Sell Rental Units Faster
Even if you're not tech-savvy, AppFolio's tools make it incredibly easy:
🔗 The Easiest Way to Add Virtual Tours to AppFolio Property Management Software
🔗 Beginner’s Tutorial: Adding Virtual Tours to AppFolio Listings
Once your tours are live, AppFolio lets you measure:
Use this data to optimize your listings and boost your marketing ROI.
🔗 How to Embed and Highlight Virtual Tours on AppFolio
If you’re marketing a multi-phase community or multiple home models:
🔗 Create Better Listings: AppFolio Virtual Tour Integration Tutorial
🔗 The Ultimate Guide to AppFolio and Virtual Tour Integration
Marketing a new home development requires speed, clarity, and trust. When buyers can experience your product instantly—and you're organized with AppFolio—sales follow faster.
With 360° virtual tours, you:
It’s not just tech—it’s your competitive edge.
✅ Upload your first 360° tour
✅ Embed it in AppFolio
✅ Track your leads and results
✅ Watch your new development fill up 🔥
Want more help building a media-rich, high-converting marketing stack?
Explore more here:
🔗 Seamless Virtual Tour Integration with AppFolio: A Complete Guide
🔗 How to Use AppFolio with Virtual Tours to Attract More Renters (Without Chasing Leads)
Compact, ready to go anywhere
Interchangeable lens that’s upgradeable
Dual 1-inch sensors for improved clarity and low light performance
Dynamic range and 6K 360° capture
360° photo resolution at 21MP
8K 360° video recording for ultra-detailed visuals.
4K single-lens mode for traditional wide-angle shots.
Invisible selfie stick effect for drone-like perspectives.
2.5-inch touchscreen with Gorilla Glass protection.
Waterproof up to 33ft for underwater shooting.
360° photo resolution in 23MP
Slim design at 24 mm thick
Built-in image stabilization for smooth video capture.
Internal 19GB storage for photo and video storage.
Wireless connectivity for remote control and sharing.
60MP 360° still images for high-resolution photography.
5.7K 360° video recording at 30fps.
2.25-inch touchscreen for intuitive control.
USB Type-C port for fast charging and data transfer.
MicroSD card slot for expandable storage.
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