In today’s fast-paced property management landscape, prospects expect more than just static images and basic descriptions — they want immersive experiences. That’s why integrating virtual tours into AppFolio can give you a massive competitive edge. In this guide, we’ll walk you through how to embed virtual tours into your AppFolio listings, why it matters, and how to use this integration to drive more leads, reduce vacancy, and boost trust. ✅
Looking to stand out in a crowded market? Virtual tours are no longer a luxury — they’re the standard.
Virtual tours offer an interactive walkthrough of your property — letting renters or buyers explore every corner before they even schedule a showing.
AppFolio supports HTML-based embeds in listing descriptions — meaning you can add virtual tours by pasting in a short iframe code. This works perfectly for 360° tours, video walkthroughs, and photo galleries hosted on platforms like CloudPano, Matterport, or YouTube.
🛠️ You’ll want to use iframe-compatible media — so make sure your tour provider supports this!
Here’s how to add your virtual tour to a property listing:
If you’re using CloudPano’s Virtual Tour Creator, navigate to the “Share” section and copy the iframe embed code.
Open the listing editor in your AppFolio dashboard. Navigate to the "Marketing Description" or "Media" section.
Insert the iframe code directly into the listing description or an HTML content block. Save changes.
View the listing as a public user to make sure the tour is visible and working correctly on both desktop and mobile.
🧠 Pro Tip: Use a mobile-friendly virtual tour format for the best experience.
Even if your property isn’t fully staged or finished, you can pre-sell your listing using early virtual tour drafts.
To get the most from your AppFolio + Virtual Tour setup:
Ensure the embed is early in the listing so users don’t have to scroll far to find it.
Encourage viewers to book a showing, apply now, or contact management right after the tour.
Want to take it a step further? Pair your virtual tour with a 2D or 3D floor plan.
If you have high-res images but no virtual tour, consider converting photos into cinematic videos using AI tools. Our guide on From Static to Cinematic: Transforming Property Photos With AI walks you through this process step-by-step.
Other helpful reads:
Virtual tours don’t just show off your properties — they build trust. When a potential tenant can tour a property on their own schedule, they feel empowered and informed.
This is especially helpful for:
Looking for more tips on this? Dive into The Anatomy of a High-Converting Real Estate Video (With AI).
If you're using media services like:
… bundle them all into a branded media kit using Pictastic.ai or similar tools. Deliver everything under a single shareable URL to simplify AppFolio integration.
By combining AppFolio’s robust listing tools with immersive, clickable virtual tours, you:
Here are more guides to help you level up your listings:
📸 Top 5 AI Video Editing Tools for Busy Creators in 2025
🧠 The Weekly AI Video Content Plan (Template + Tools)
🎙️ How to Add Voiceovers and Captions Automatically to AI Videos
📊 AI Video Trends We’re Watching (Q3 2025 Update)
With a bit of tech-savvy and the right tools, integrating virtual tours into AppFolio can be fast, seamless, and wildly effective. Whether you're showcasing a single-family rental, an apartment complex, or even a long-term RV park, the power of visual storytelling will separate you from the crowd.
👉 Ready to try it yourself? Get started today with CloudPano Virtual Tours or explore how to automate your property media with photoaivideo.com.
Compact, ready to go anywhere
Interchangeable lens that’s upgradeable
Dual 1-inch sensors for improved clarity and low light performance
Dynamic range and 6K 360° capture
360° photo resolution at 21MP
8K 360° video recording for ultra-detailed visuals.
4K single-lens mode for traditional wide-angle shots.
Invisible selfie stick effect for drone-like perspectives.
2.5-inch touchscreen with Gorilla Glass protection.
Waterproof up to 33ft for underwater shooting.
360° photo resolution in 23MP
Slim design at 24 mm thick
Built-in image stabilization for smooth video capture.
Internal 19GB storage for photo and video storage.
Wireless connectivity for remote control and sharing.
60MP 360° still images for high-resolution photography.
5.7K 360° video recording at 30fps.
2.25-inch touchscreen for intuitive control.
USB Type-C port for fast charging and data transfer.
MicroSD card slot for expandable storage.
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