AppFolio Virtual Leasing: The Future of Property Management is Here

Cloudpano
July 20, 2025
5 min read
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AppFolio Virtual Leasing: The Future of Property Management is Here 🚀🏢

The world of property management is rapidly evolving—and virtual leasing is leading the charge. With tools like AppFolio, leasing agents and property managers can provide seamless, digital-first rental experiences that today’s renters expect. 📲💼

In this guide, we’ll explore how AppFolio's virtual leasing features are revolutionizing the industry—and how you can use them to grow your occupancy, reduce turnover, and save time. 🔑✨

Why Virtual Leasing is the New Standard 🖥️➡️🏠

Today’s renters want speed, convenience, and transparency. Traditional leasing methods—manual paperwork, in-person tours, and long application processes—just can’t compete anymore.

Virtual leasing solves this by offering:

  • 📸 3D virtual tours
  • 🖋️ Online applications & lease signing
  • 📅 Automated scheduling
  • 💬 Text and email communication in one dashboard
  • 💰 Faster leasing decisions with built-in screening tools

All of these tools are built right into AppFolio, making it the most complete platform for virtual leasing.

Want to understand the core benefits of leasing virtually? Check out How to Do Virtual Leasing with AppFolio: A Complete Guide 📚

Setting Up Virtual Leasing in AppFolio ⚙️

To get started with virtual leasing in AppFolio, make sure your team:

✅ Has active listings with quality photos and videos
✅ Embeds 360° or Matterport virtual tours
✅ Enables online applications and e-signatures
✅ Uses AppFolio’s built-in communication and scheduling tools

For a deeper walkthrough on uploading your first virtual tour, read Step-by-Step Instructions to Uploading 3D Virtual Tours to AppFolio 🔍

🔗 Integrate Virtual Tours with AppFolio Listings

Did you know you can embed third-party tours like Matterport or CloudPano directly into your listings?

Here’s how:

  1. Upload your virtual tour to your hosting platform.
  2. Copy the shareable link.
  3. Paste it into the AppFolio "Media" or “Tour URL” field.

It’s that easy! For a visual guide, see How to Connect Your Matterport Tours to AppFolio Listings Seamlessly.

Looking for more compatibility options? Don’t miss AppFolio + Matterport Integration: A Game-Changer for Property Managers.

Automate the Leasing Funnel 💡

One of AppFolio’s greatest strengths is automation. You can automate:

  • Tour scheduling via the Calendar Tool 📆
  • Follow-ups with leads via Email and SMS templates 📲
  • Application screening using built-in filters ⚖️
  • Lease creation and signing 📝

All of this reduces manual work and speeds up time-to-lease.

Want tips on automating even more? Read Virtual Leasing Tools in AppFolio That Save You Time and Money.

Case Study: Leasing Faster with Virtual Tools 🔄

One mid-sized property management company added virtual tours to 80% of their listings. In just 60 days:

  • 🏘️ Increased occupancy by 12%
  • 💸 Reduced leasing time by 6 days on average
  • 📉 Dropped their no-show rate by 48%

They followed the strategy outlined in Boost Occupancy with Virtual Leasing Powered by AppFolio.

Best Practices for Leasing Virtually with AppFolio 🧠

Here’s what we recommend:

✔️ Use high-resolution photography and 360° tours
✔️ Pre-screen leads with AppFolio's application filters
✔️ Add calls-to-action (e.g., “Apply Now” buttons) on each listing
✔️ Enable contactless lease signing
✔️ Track your leasing funnel performance weekly

Need help launching your first virtual leasing campaign? Start with Step-by-Step: Launching a Virtual Leasing Strategy with AppFolio.

Bonus Tip: Promote Your Virtual Tours on Social Media 📣

Once your tours are live in AppFolio, don’t stop there. Share them to:

  • Instagram Reels
  • Facebook Marketplace
  • Google My Business
  • Your property website

AppFolio makes it easy to copy the tour link and track lead sources using built-in analytics. Pair this strategy with insights from Why Property Managers Use Matterport with AppFolio for Virtual Showings.

Final Thoughts: Future-Proof Your Leasing Today 🛡️

In a world where renters want fast, digital experiences, AppFolio delivers. With features that support every stage of the leasing journey—from search to signed lease—you can stay competitive, efficient, and tenant-friendly.

If you’re not leveraging these tools yet, now is the time. Start with just one virtual tour and scale from there.

Need a recap? Dive into AppFolio and Virtual Leasing: Everything You Need to Know.

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