If you're a property manager in 2025, you're likely juggling tenant communication, leasing, maintenance, and marketing — all while trying to keep your units filled. One of the most powerful ways to make your life easier and increase lease velocity is by combining AppFolio’s property management capabilities with Matterport’s immersive 3D virtual tours. 🧠✨
This post breaks down exactly why and how this integration is revolutionizing the leasing process — plus how to implement it step-by-step.
Let’s be clear: Matterport creates high-resolution, 3D-rendered walk-throughs that simulate an in-person tour. AppFolio, on the other hand, is a leading property management software with built-in marketing tools for listings.
By combining these two:
Don’t just take our word for it — check out how to Boost Leasing with Matterport 3D Tours Embedded in AppFolio.
It’s not about a native plugin — it’s simpler than that. AppFolio allows external links and media embeds, so you can easily drop your Matterport shareable link right into your listing.
Here’s a complete walkthrough:
📘 Step-by-Step Guide to Adding Matterport Tours to AppFolio
After your scan is processed, copy the public tour link (format: https://my.matterport.com/show/?m=XXXXX)
Go to the listing you want to update.
Under the Media or Marketing section, paste the link into the Virtual Tour field or embed it in your listing description.
📌 Want to see this visually? Visit: Your Easy AppFolio Virtual Tour Upload Guide (With Screenshots)
Save the listing and verify the link displays correctly.
Boom! 💥 You're done.
If you’re managing 50+ listings, manually embedding tours is inefficient.
That’s why many pros use tools like:
These tools help automatically push your Matterport (or 360°) tours into listings as they’re created or updated.
✅ Use Strong CTAs:
Add a line in your description like: “Take a 3D tour before scheduling a showing!”
✅ Combine With Other Media:
Include videos, photos, and floor plans. For how-to, read:
📹 How to Embed Floor Plans, Videos, and 3D Tours in AppFolio
✅ Leverage for Remote Leasing:
Matterport is ideal for out-of-state renters, relocating professionals, or military families.
✅ Pair With SMS or Email Follow-Ups:
Send Matterport tour links in follow-up messages to increase conversions.
“After integrating Matterport into AppFolio, our average days-on-market dropped by 40%.”
— Jaime R., Multi-family Property Manager
“We don’t even schedule in-person tours anymore until people complete the 3D walkthrough first.”
— Sean L., Single-family Portfolio Owner
Want to go deeper? Start with this:
📌 AppFolio Virtual Tour Tutorial: How to Add Interactive Tours to Listings
If you're still relying on photo-only listings, you're leaving money on the table and likely frustrating modern renters. AppFolio gives you the tools — and Matterport gives you the content.
Together, they're a game-changer for property managers looking to scale leasing, reduce costs, and modernize their operations. 📈🏘️
Want help getting started with CloudPano instead? Check out:
🛠️ How to Quickly Upload CloudPano Tours to AppFolio Listings
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