Step-by-Step Guide to Adding Matterport Tours to AppFolio

Cloudpano
July 19, 2025
5 min read
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🧭 Step-by-Step Guide to Adding Matterport Tours to AppFolio

Are you a property manager or leasing agent looking to enhance your listings in AppFolio with immersive 3D walkthroughs? Look no further! 📸✨

Matterport is the gold standard for virtual tours, and when paired with AppFolio, it helps you attract more leads, reduce vacancy time, and stand out from the competition. This guide walks you through exactly how to add Matterport tours into AppFolio — no tech headaches required.

🧩 Why Add Matterport to AppFolio Listings?

Integrating 3D virtual tours has major leasing benefits:

  • Increase Listing Engagement: Prospects spend 3x more time on listings with Matterport
  • Attract Remote Renters: Perfect for out-of-town prospects
  • Faster Leasing: Reduce unnecessary showings
  • Elevated Branding: Provide a premium digital experience

Want more strategic context? Check out AppFolio + Matterport: The Perfect Pairing for Property Marketing for an overview.

🔧 Step-by-Step: How to Embed a Matterport Tour

✅ Step 1: Create and Publish Your Matterport Tour

Once your 3D scan is completed in Matterport, publish it and copy the shareable URL. It typically looks like:

https://my.matterport.com/show/?m=XXXXXXXX

✅ Step 2: Log Into AppFolio

Go to your AppFolio Admin Dashboard, select the Properties section, and click the listing you want to update.

✅ Step 3: Add the Virtual Tour Link

Scroll down to the Marketing or Media section. Paste your Matterport link into the Virtual Tour field. You can also add it to your property description, like:

“View the full 3D walkthrough here: Click to view tour”

🔗 Pro Tip: Combine with screenshots and floor plans for best results.
See How to Embed Floor Plans, Videos, and 3D Tours in AppFolio

✅ Step 4: Preview and Save

Once added, click Save and preview your listing live to ensure the tour link works properly.

💼 Example Use Case: Leasing a Luxury Rental

Let’s say you’re leasing a high-end unit in Dallas. You’ve scanned the space with a Matterport Pro camera and have your 3D tour ready. By adding it to your AppFolio listing, you reduce no-show appointments and get more serious inquiries.

Want a visual version of this setup? Read:
📸 Your Easy AppFolio Virtual Tour Upload Guide (With Screenshots)

🔁 Automate with Zapier or CloudPano

Managing lots of listings? You can automate virtual tour uploads with the right tools:

Upload your tour to CloudPano and auto-sync it into your AppFolio property link fields!

💡 Pro Tips for Maximum Impact

Here are ways to boost your leasing results using Matterport inside AppFolio:

  • 🎯 Add a CTA in your property description: “Click to walk through this home in 3D!”
  • 🧲 Use preview thumbnails or GIFs from the Matterport tour
  • 📱 Share the tour link in SMS/email follow-ups
  • 🏷️ Add “Virtual Tour Available” as a listing tag or in the title
  • 📊 Track conversion metrics before and after adding tours

Want more success strategies? Explore:
🚀 Boost Leasing with Matterport 3D Tours Embedded in AppFolio

🤔 FAQs

Q: Can I use Matterport links on all AppFolio listing templates?
A: Yes! Just ensure your AppFolio template supports external URLs in the marketing/media section.

Q: What if the tour doesn’t display correctly?
A: Make sure you’re using the public share link from Matterport and that it starts with “https.”

Q: Can I embed more than one link?
A: Yes. Add one to the media field and another to your property description or custom HTML sections.

Looking for other virtual tour platforms? Read:
🔄 Complete Guide to Adding 360° Tours in AppFolio Listings

📈 Why This Matters in 2025

In 2025, 3D virtual tours are now expected by renters — not just “nice to have.” Matterport leads the charge, and AppFolio listings that include immersive visuals consistently:

  • Attract more qualified leads
  • Reduce bounce rate
  • Accelerate leasing cycles
  • Build stronger digital brands for your properties

If you’re looking for a shortcut to implementation, check out:
🧭 Tour Upload to AppFolio: The Property Manager’s Step-by-Step Handbook

🧠 Internal Link Recap

Here’s a list of related guides to continue your tour integration journey:

🏁 Conclusion

Adding Matterport tours to AppFolio is easy, powerful, and fast. Whether you’re managing 5 listings or 500, this integration helps you showcase your properties in the best possible light and get leases signed faster. 🔑📲

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Property Marketing
Allows potential buyers to explore properties in detail from anywhere, enhancing the real estate marketing process.
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