In today's competitive real estate market, renters expect a digital-first experience. 🧑💻 One of the best ways to meet that demand? Adding virtual tours to your AppFolio listings. 🔄 These tours give prospective tenants an immersive, 24/7 walkthrough—boosting engagement, reducing no-shows, and accelerating lease-ups. 🚀
This complete tutorial will walk you step-by-step through how to add virtual tours in AppFolio and link you to other helpful resources so you can get the most out of your marketing efforts.
Virtual tours have transformed the leasing process. Properties with 3D or 360° tours typically:
If you’re still using only photos, you’re missing out on a massive competitive advantage.
Learn more in:
👉 AppFolio’s Virtual Tour Feature: What Property Managers Need to Know
Before you begin, make sure you have the following:
✔️ A virtual tour link (CloudPano, Matterport, Kuula, etc.)
✔️ AppFolio login credentials
✔️ Access to the listing you want to edit
✔️ A strong call-to-action (CTA) to encourage clicks
Still deciding on a platform? Compare tools in:
👉 Virtual Tour Integration for AppFolio: Tools, Platforms, and Best Practices
Head over to appfolio.com and sign into your dashboard.
Navigate to your unit or listing. Click on Properties > Select Unit > Edit Listing.
In the Property Description section (or Showing Instructions), paste your tour link.
💬 Pro Tip: Add a CTA like:
🔗 "Take a 360° Virtual Tour Now 👉 [Insert Link]"
This makes it obvious for renters to click.
Need a quick copy/paste template? Use this from:
👉 Step-by-Step: Add a Virtual Tour Link to AppFolio
Click Save, then preview your listing live. Check:
Track clicks using Bitly or UTM codes if you'd like to measure performance.
Don't stop at your listing page! Consider embedding the tour link in:
📧 Auto-responder emails to leads
📲 SMS follow-ups
📑 Lease application pages
💬 Chatbot flows or landing pages
Looking for automation tips? Explore:
👉 AppFolio Virtual Tour Setup Made Easy: A Complete How-To
Try testing different messages and link positions in your listings to see what converts better.
Here are some ideas:
For CTA writing ideas, read:
👉 Boost Leasing with AppFolio Virtual Tour Integration
Here’s how successful managers are adding virtual tours in AppFolio:
Full case studies here:
👉 Complete Guide to Adding 3D Tours in AppFolio for Property Managers
Mistakes like these reduce clicks and frustrate renters.
If you manage dozens of listings, create a reusable block of copy with your tour link. Add it to:
Make setup faster with:
👉 Quick Guide: Setting Up 360° Virtual Tours in AppFolio
Can I embed a tour directly inside AppFolio?
No, AppFolio doesn’t support direct iframe embeds—but links work great.
Which virtual tour platform is best?
Matterport is best for high-end listings. CloudPano is ideal for volume and speed. Kuula is affordable and mobile-friendly.
Compare them here:
👉 How to Add External Virtual Tour Links to AppFolio
Can I track tour clicks?
Yes—use Bitly or UTM tracking codes for insight.
Virtual tours are the secret weapon of modern leasing teams. Adding them to AppFolio helps you:
🎯 Qualify leads faster
📆 Reduce showing time
💸 Lease units quicker
Want more tutorials? Check out these next:
Compact, ready to go anywhere
Interchangeable lens that’s upgradeable
Dual 1-inch sensors for improved clarity and low light performance
Dynamic range and 6K 360° capture
360° photo resolution at 21MP
8K 360° video recording for ultra-detailed visuals.
4K single-lens mode for traditional wide-angle shots.
Invisible selfie stick effect for drone-like perspectives.
2.5-inch touchscreen with Gorilla Glass protection.
Waterproof up to 33ft for underwater shooting.
360° photo resolution in 23MP
Slim design at 24 mm thick
Built-in image stabilization for smooth video capture.
Internal 19GB storage for photo and video storage.
Wireless connectivity for remote control and sharing.
60MP 360° still images for high-resolution photography.
5.7K 360° video recording at 30fps.
2.25-inch touchscreen for intuitive control.
USB Type-C port for fast charging and data transfer.
MicroSD card slot for expandable storage.
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