How to Add External Virtual Tour Links to AppFolio

Cloudpano
July 8, 2025
5 min read
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🔗 How to Add External Virtual Tour Links to AppFolio

Elevate your property listings, increase engagement, and lease faster with this simple guide! 🏘️🚀

👀 Why Virtual Tours are Essential in 2025

In today’s competitive rental market, high-quality visuals alone aren’t enough. Prospective tenants crave experiences, not just images. With external 360° virtual tour links, you allow them to explore units as if they were already there.

✨ Adding an external tour link to your AppFolio listings can:

  • 📈 Increase listing engagement by 2x
  • 💬 Reduce unnecessary in-person tours
  • 💰 Speed up leasing cycles
  • 🔍 Attract more qualified leads

📘 Related: Boost Leasing with AppFolio Virtual Tour Integration

🛠️ What AppFolio Supports (And What It Doesn’t)

Let’s clarify what you can do:

✅ You can add external tour links to your listings
❌ You can’t embed full 3D iframes into AppFolio directly

But the good news is, a clear and compelling link can be just as effective when implemented correctly.

🔗 Add links to:

  • 📄 The Property Tour field
  • ✍️ The Listing Description
  • 📧 Lead follow-up emails & SMS

📘 Related: AppFolio Virtual Tour Support: What Property Managers Need to Know

🌐 Platforms to Host External Virtual Tours

Use one of these tools to create and host your 360° or 3D virtual tour:

  • CloudPano – Easy-to-use, affordable, great for property managers
  • Matterport – High-quality 3D and room scans
  • Kuula – Lightweight and mobile-optimized
  • EyeSpy360 – Great for live remote showings

Want help choosing the best option?
📘 Virtual Tour Integration for AppFolio: Tools, Platforms, and Best Practices

✏️ Step-by-Step: How to Add a Virtual Tour Link in AppFolio

1️⃣ Create and Publish Your Virtual Tour

Use your preferred platform to generate a 3D walkthrough or 360° virtual tour. Be sure it:

  • ✅ Is publicly viewable
  • ✅ Loads quickly on mobile
  • ✅ Requires no login or registration

2️⃣ Copy the Shareable Tour Link

Once your tour is published, copy the direct public URL.
Example:

https://cloudpano.com/tour/your-listing-tour

💡 Use a link shortener like Bit.ly if you want click analytics.

3️⃣ Add the Link in AppFolio

  1. Login to your AppFolio dashboard
  2. Navigate to Properties > Active Listings
  3. Click Edit on your desired listing
  4. Paste the link into the Property Tour field
  5. Optionally, paste it again inside the Description with a clear CTA like:

🎥 “View the full 360° tour here: [Link]”

📘 Related: Step-by-Step: Add a Virtual Tour Link to AppFolio

💬 Proven Call-to-Actions (CTAs) That Drive Clicks

Steal these ready-to-use phrases:

  • “📸 Take the full 3D tour now”
  • “👣 Walk through your future home virtually”
  • “🔗 Click to explore the unit in 360°”

📘 Related: The Anatomy of a High-Converting Real Estate Video (with AI)

📊 What Happens After You Add a Tour Link?

Metrics across listings improve significantly:

📘 Related: Ultimate AppFolio 3D Tour Upload Guide for Leasing Success

🔁 Use Across All Channels

Don’t stop at just your listings. Add your tour link to:

  • ✅ Email follow-ups
  • ✅ Leasing campaign texts
  • ✅ QR codes on signage
  • ✅ Facebook Marketplace or Craigslist listings
  • ✅ Google Business Profile

📘 Related: Virtual Tour Setup in AppFolio: Step-by-Step Guide for Property Managers

🔗 Related Articles to Dive Deeper

🚀 Final Thoughts: A Simple Link, A Powerful Tool

You don’t need fancy code, plugins, or design skills to make your listings stand out. A single, strategically placed external virtual tour link can transform a flat, static listing into an immersive leasing experience.

Start with your top listing today. Track performance. Watch your inquiries and conversions rise.

🔗 One link. Many leases.

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Property Marketing
Allows potential buyers to explore properties in detail from anywhere, enhancing the real estate marketing process.
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