How to Add External Virtual Tour Links to AppFolio

Cloudpano
July 8, 2025
5 min read
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🔗 How to Add External Virtual Tour Links to AppFolio

Elevate your property listings, increase engagement, and lease faster with this simple guide! 🏘️🚀

👀 Why Virtual Tours are Essential in 2025

In today’s competitive rental market, high-quality visuals alone aren’t enough. Prospective tenants crave experiences, not just images. With external 360° virtual tour links, you allow them to explore units as if they were already there.

✨ Adding an external tour link to your AppFolio listings can:

  • 📈 Increase listing engagement by 2x
  • 💬 Reduce unnecessary in-person tours
  • 💰 Speed up leasing cycles
  • 🔍 Attract more qualified leads

📘 Related: Boost Leasing with AppFolio Virtual Tour Integration

🛠️ What AppFolio Supports (And What It Doesn’t)

Let’s clarify what you can do:

✅ You can add external tour links to your listings
❌ You can’t embed full 3D iframes into AppFolio directly

But the good news is, a clear and compelling link can be just as effective when implemented correctly.

🔗 Add links to:

  • 📄 The Property Tour field
  • ✍️ The Listing Description
  • 📧 Lead follow-up emails & SMS

📘 Related: AppFolio Virtual Tour Support: What Property Managers Need to Know

🌐 Platforms to Host External Virtual Tours

Use one of these tools to create and host your 360° or 3D virtual tour:

  • CloudPano – Easy-to-use, affordable, great for property managers
  • Matterport – High-quality 3D and room scans
  • Kuula – Lightweight and mobile-optimized
  • EyeSpy360 – Great for live remote showings

Want help choosing the best option?
📘 Virtual Tour Integration for AppFolio: Tools, Platforms, and Best Practices

✏️ Step-by-Step: How to Add a Virtual Tour Link in AppFolio

1️⃣ Create and Publish Your Virtual Tour

Use your preferred platform to generate a 3D walkthrough or 360° virtual tour. Be sure it:

  • ✅ Is publicly viewable
  • ✅ Loads quickly on mobile
  • ✅ Requires no login or registration

2️⃣ Copy the Shareable Tour Link

Once your tour is published, copy the direct public URL.
Example:

https://cloudpano.com/tour/your-listing-tour

💡 Use a link shortener like Bit.ly if you want click analytics.

3️⃣ Add the Link in AppFolio

  1. Login to your AppFolio dashboard
  2. Navigate to Properties > Active Listings
  3. Click Edit on your desired listing
  4. Paste the link into the Property Tour field
  5. Optionally, paste it again inside the Description with a clear CTA like:

🎥 “View the full 360° tour here: [Link]”

📘 Related: Step-by-Step: Add a Virtual Tour Link to AppFolio

💬 Proven Call-to-Actions (CTAs) That Drive Clicks

Steal these ready-to-use phrases:

  • “📸 Take the full 3D tour now”
  • “👣 Walk through your future home virtually”
  • “🔗 Click to explore the unit in 360°”

📘 Related: The Anatomy of a High-Converting Real Estate Video (with AI)

📊 What Happens After You Add a Tour Link?

Metrics across listings improve significantly:

📘 Related: Ultimate AppFolio 3D Tour Upload Guide for Leasing Success

🔁 Use Across All Channels

Don’t stop at just your listings. Add your tour link to:

  • ✅ Email follow-ups
  • ✅ Leasing campaign texts
  • ✅ QR codes on signage
  • ✅ Facebook Marketplace or Craigslist listings
  • ✅ Google Business Profile

📘 Related: Virtual Tour Setup in AppFolio: Step-by-Step Guide for Property Managers

🔗 Related Articles to Dive Deeper

🚀 Final Thoughts: A Simple Link, A Powerful Tool

You don’t need fancy code, plugins, or design skills to make your listings stand out. A single, strategically placed external virtual tour link can transform a flat, static listing into an immersive leasing experience.

Start with your top listing today. Track performance. Watch your inquiries and conversions rise.

🔗 One link. Many leases.

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Cloudpano

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Property Marketing
Allows potential buyers to explore properties in detail from anywhere, enhancing the real estate marketing process.
Automotive Spins
Create an interactive virtual showroom and engage affluent digital buyers with live 360º video calls, all through the CloudPano mobile app for a complete automotive sales solution.
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Create 2D and 3D floor plans with measurements in 4 minutes or less, all from your phone. Download the Floor Plan Scanner app and get your first scan free.

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