AppFolio Property Tour Feature Explained: A Complete Guide

Cloudpano
July 7, 2025
5 min read
Share this post

🏢 AppFolio Property Tour Feature Explained: A Complete Guide

Everything property managers need to know to boost leasing with virtual tours

🚀 Why the AppFolio Property Tour Feature Matters

In today’s fast-moving rental market, leasing success depends on your ability to stand out online. Static photos alone just don’t cut it anymore. That’s where the AppFolio Property Tour feature becomes a game-changer. 🎯

With this tool, you can embed stunning video tours or 3D virtual walkthroughs directly into your listings — giving prospects the confidence to schedule faster or even lease sight unseen.

Curious how this works in action? Read:
📊 Boost Leasing with AppFolio Virtual Tour Integration

🔍 What Is the AppFolio Property Tour Feature?

The AppFolio Property Tour section lets you add a:

  • 📹 Video tour link
  • 🌐 360° or 3D tour URL (e.g., Matterport, CloudPano, PhotoAIVideo)
  • 💻 Embed inside the listing description (using HTML view)

This feature appears on rental listings published via AppFolio’s marketing feed — meaning your virtual tours show up on your website, syndicated portals, and more. 🔥

Never embedded a tour before? Try this:
📘 How to Upload a 3D Virtual Tour to AppFolio Listings

🧰 Recommended Tools for Tour Creation

Here are the most common platforms used to build rental tours that work beautifully in AppFolio:

Want to turn your regular property photos into stunning video tours?
🎬 From Static to Cinematic: Transforming Property Photos With AI

🛠️ How to Add a Property Tour in AppFolio (Step-by-Step)

Ready to start showcasing your rentals with immersive content? Here’s how:

✅ Step 1: Generate Your Virtual Tour

Choose your preferred tool and create a video tour or 360° experience.
You’ll get either:

First time creating a tour? This will help:
📹 AppFolio Virtual Tour Tutorial: Upload 3D Tours in Minutes

✅ Step 2: Access the Property in AppFolio

  1. Log into your AppFolio dashboard
  2. Navigate to Properties > Edit Listing
  3. Locate the Property Tour field or Marketing Description

✅ Step 3: Insert the Tour Link or Embed

  • In the Property Tour field: paste your direct tour URL
  • OR in the description editor, switch to HTML view and embed the iframe

Example embed code:

<iframe src="https://yourtour.com/view" width="100%" height="500" frameborder="0" allowfullscreen></iframe>

Need more help? Check this out:
🧭 Virtual Tour Setup in AppFolio: Step-by-Step Guide for Property Managers

✅ Step 4: Save and Test

  • ✅ Save your listing
  • 🔍 Preview on mobile and desktop
  • 🧪 Test tour link and responsiveness

Want a faster integration? See:
📲 Easy 3D Tour Integration: Upload Your Virtual Tour to AppFolio

📱 Mobile Optimization Tips

Most renters will view your listing on their phones — so mobile-readiness is key.

✔️ Use width="100%" for responsive embed
✔️ Place the tour early in the listing
✔️ Add a mobile-friendly CTA like:
🔗 “Click here to tour this property in 3D!”

📈 Real-World Leasing Results from Tour Integration

Property managers using AppFolio’s tour feature report:

Check the ROI comparison here:
📈 AI vs. Traditional Video Editing: Cost, Time, and ROI Breakdown

🔄 Automate Your Tour Marketing Strategy

Use PhotoAIVideo.com to turn your weekly photo uploads into branded AI video tours automatically.

🧠 Combine it with:
📅 The Weekly AI Video Content Plan (Template + Tools)

And host everything in one link with:
🔗 Pictastic.ai

🔗 Related Resources to Explore

✅ Final Thoughts

The AppFolio Property Tour feature is your fast-track to:

✅ Leasing properties faster
✅ Improving engagement
✅ Reducing time on market
✅ Modernizing your marketing

With the right tools, some simple steps, and a little creativity — you’ll set your listings apart and leave a lasting impression on today’s digital-first renters.

Share this post
Cloudpano

Choose The Right 360° Camera

Insta360 ONE RS 1-Inch 360 Edition

  • Compact, ready to go anywhere

  • Interchangeable lens that’s upgradeable

  • Dual 1-inch sensors for improved clarity and low light performance

  • Dynamic range and 6K 360° capture

  • 360° photo resolution at 21MP

Learn More

Insta360 X4

  • 8K 360° video recording for ultra-detailed visuals.

  • 4K single-lens mode for traditional wide-angle shots.

  • Invisible selfie stick effect for drone-like perspectives.

  • 2.5-inch touchscreen with Gorilla Glass protection.

  • Waterproof up to 33ft for underwater shooting.

Learn More

Ricoh Theta Z1

  • 360° photo resolution in 23MP

  • Slim design at 24 mm thick

  • Built-in image stabilization for smooth video capture.

  • Internal 19GB storage for photo and video storage.

  • Wireless connectivity for remote control and sharing.

Learn More

Ricoh Theta X

  • 60MP 360° still images for high-resolution photography.

  • 5.7K 360° video recording at 30fps.

  • 2.25-inch touchscreen for intuitive control.

  • USB Type-C port for fast charging and data transfer.

  • MicroSD card slot for expandable storage.

Learn More
Property Marketing
Allows potential buyers to explore properties in detail from anywhere, enhancing the real estate marketing process.
Automotive Spins
Create an interactive virtual showroom and engage affluent digital buyers with live 360º video calls, all through the CloudPano mobile app for a complete automotive sales solution.
Interactive Floor Plans
Create 2D and 3D floor plans with measurements in 4 minutes or less, all from your phone. Download the Floor Plan Scanner app and get your first scan free.

360 Virtual Tours With CloudPano.com. Get Started Today.

Try it free. No credit card required. Instant set-up.

Try it free
Latest posts

See our other posts

Interviews, tips, guides, industry best practices, and news.

CloudPano vs Kuula vs Matterport: What Works Best with AppFolio

This step-by-step guide teaches property managers and leasing agents how to maximize the visibility of their 3D and 360° virtual tours beyond AppFolio. From email signatures to Google Business Profiles and social media, you'll learn how to drive more traffic and leasing conversions by marketing your virtual tour everywhere your prospects already are.
Read post

Virtual Tour Doesn’t Load in AppFolio? Fixes & Solutions

This troubleshooting guide walks property managers through common problems with 3D and 360° virtual tours not loading in AppFolio listings. It provides a step-by-step approach to fix broken links, iframe issues, mobile display problems, and tour hosting errors. Includes internal links to helpful tutorials and platform compatibility resources.
Read post

Beginner’s Tutorial: Adding Virtual Tours to AppFolio Listings

This beginner-friendly guide helps property managers, leasing agents, and marketers seamlessly add 360° and 3D virtual tour links into their AppFolio listings. Learn the step-by-step process for setup, CTAs, testing, and optimization. Includes links to helpful resources and best practices for improving lead quality and lease conversions.
Read post