AppFolio Property Tour Feature Explained: A Complete Guide

Cloudpano
July 7, 2025
5 min read
Share this post

🏢 AppFolio Property Tour Feature Explained: A Complete Guide

Everything property managers need to know to boost leasing with virtual tours

🚀 Why the AppFolio Property Tour Feature Matters

In today’s fast-moving rental market, leasing success depends on your ability to stand out online. Static photos alone just don’t cut it anymore. That’s where the AppFolio Property Tour feature becomes a game-changer. 🎯

With this tool, you can embed stunning video tours or 3D virtual walkthroughs directly into your listings — giving prospects the confidence to schedule faster or even lease sight unseen.

Curious how this works in action? Read:
📊 Boost Leasing with AppFolio Virtual Tour Integration

🔍 What Is the AppFolio Property Tour Feature?

The AppFolio Property Tour section lets you add a:

  • 📹 Video tour link
  • 🌐 360° or 3D tour URL (e.g., Matterport, CloudPano, PhotoAIVideo)
  • 💻 Embed inside the listing description (using HTML view)

This feature appears on rental listings published via AppFolio’s marketing feed — meaning your virtual tours show up on your website, syndicated portals, and more. 🔥

Never embedded a tour before? Try this:
📘 How to Upload a 3D Virtual Tour to AppFolio Listings

🧰 Recommended Tools for Tour Creation

Here are the most common platforms used to build rental tours that work beautifully in AppFolio:

Want to turn your regular property photos into stunning video tours?
🎬 From Static to Cinematic: Transforming Property Photos With AI

🛠️ How to Add a Property Tour in AppFolio (Step-by-Step)

Ready to start showcasing your rentals with immersive content? Here’s how:

✅ Step 1: Generate Your Virtual Tour

Choose your preferred tool and create a video tour or 360° experience.
You’ll get either:

First time creating a tour? This will help:
📹 AppFolio Virtual Tour Tutorial: Upload 3D Tours in Minutes

✅ Step 2: Access the Property in AppFolio

  1. Log into your AppFolio dashboard
  2. Navigate to Properties > Edit Listing
  3. Locate the Property Tour field or Marketing Description

✅ Step 3: Insert the Tour Link or Embed

  • In the Property Tour field: paste your direct tour URL
  • OR in the description editor, switch to HTML view and embed the iframe

Example embed code:

<iframe src="https://yourtour.com/view" width="100%" height="500" frameborder="0" allowfullscreen></iframe>

Need more help? Check this out:
🧭 Virtual Tour Setup in AppFolio: Step-by-Step Guide for Property Managers

✅ Step 4: Save and Test

  • ✅ Save your listing
  • 🔍 Preview on mobile and desktop
  • 🧪 Test tour link and responsiveness

Want a faster integration? See:
📲 Easy 3D Tour Integration: Upload Your Virtual Tour to AppFolio

📱 Mobile Optimization Tips

Most renters will view your listing on their phones — so mobile-readiness is key.

✔️ Use width="100%" for responsive embed
✔️ Place the tour early in the listing
✔️ Add a mobile-friendly CTA like:
🔗 “Click here to tour this property in 3D!”

📈 Real-World Leasing Results from Tour Integration

Property managers using AppFolio’s tour feature report:

Check the ROI comparison here:
📈 AI vs. Traditional Video Editing: Cost, Time, and ROI Breakdown

🔄 Automate Your Tour Marketing Strategy

Use PhotoAIVideo.com to turn your weekly photo uploads into branded AI video tours automatically.

🧠 Combine it with:
📅 The Weekly AI Video Content Plan (Template + Tools)

And host everything in one link with:
🔗 Pictastic.ai

🔗 Related Resources to Explore

✅ Final Thoughts

The AppFolio Property Tour feature is your fast-track to:

✅ Leasing properties faster
✅ Improving engagement
✅ Reducing time on market
✅ Modernizing your marketing

With the right tools, some simple steps, and a little creativity — you’ll set your listings apart and leave a lasting impression on today’s digital-first renters.

Share this post
Cloudpano

Choose The Right 360° Camera

Insta360 ONE RS 1-Inch 360 Edition

  • Compact, ready to go anywhere

  • Interchangeable lens that’s upgradeable

  • Dual 1-inch sensors for improved clarity and low light performance

  • Dynamic range and 6K 360° capture

  • 360° photo resolution at 21MP

Learn More

Insta360 X4

  • 8K 360° video recording for ultra-detailed visuals.

  • 4K single-lens mode for traditional wide-angle shots.

  • Invisible selfie stick effect for drone-like perspectives.

  • 2.5-inch touchscreen with Gorilla Glass protection.

  • Waterproof up to 33ft for underwater shooting.

Learn More

Ricoh Theta Z1

  • 360° photo resolution in 23MP

  • Slim design at 24 mm thick

  • Built-in image stabilization for smooth video capture.

  • Internal 19GB storage for photo and video storage.

  • Wireless connectivity for remote control and sharing.

Learn More

Ricoh Theta X

  • 60MP 360° still images for high-resolution photography.

  • 5.7K 360° video recording at 30fps.

  • 2.25-inch touchscreen for intuitive control.

  • USB Type-C port for fast charging and data transfer.

  • MicroSD card slot for expandable storage.

Learn More
Property Marketing
Allows potential buyers to explore properties in detail from anywhere, enhancing the real estate marketing process.
Automotive Spins
Create an interactive virtual showroom and engage affluent digital buyers with live 360º video calls, all through the CloudPano mobile app for a complete automotive sales solution.
Interactive Floor Plans
Create 2D and 3D floor plans with measurements in 4 minutes or less, all from your phone. Download the Floor Plan Scanner app and get your first scan free.

360 Virtual Tours With CloudPano.com. Get Started Today.

Try it free. No credit card required. Instant set-up.

Try it free
Latest posts

See our other posts

Interviews, tips, guides, industry best practices, and news.

How Photographers Can Sell AI Listing Videos to Their Agent Clients

AI technology is transforming real estate media — and photographers who adapt early have a major competitive advantage. This in-depth guide explains how to sell AI listing videos to agent clients by positioning them as a premium marketing upgrade rather than a technical novelty. The article walks through practical sales strategies, pricing models, subscription opportunities, and common objections, while showing how AI-powered talking head videos can increase average order value and create recurring revenue. Readers will learn how to package AI listing videos into photo bundles, monthly content plans, and brokerage-wide solutions that elevate their services from simple media delivery to full marketing automation. If you’re a photographer looking to future-proof your business and increase profitability, this guide provides a clear roadmap to selling AI listing videos effectively.
Read post

How to Build a Recurring Revenue Stream Using AI Avatar Videos

AI avatar videos are transforming how real estate media professionals build stable, scalable businesses. In this comprehensive guide, we break down how to turn one-off video projects into a predictable recurring revenue real estate media model using AI-powered talking head technology. Instead of selling per-listing shoots, you’ll learn how to package automated listing videos, market updates, and branded content into monthly subscription offers that increase client retention and lifetime value. The article explores practical use cases, pricing strategies, workflow automation, competitive advantages, and common objections — all designed to help photographers, videographers, and marketing agencies shift from transactional income to recurring revenue. If you’re ready to move from freelancer to scalable media platform, this guide outlines a clear roadmap for building consistent monthly income in real estate marketing.
Read post

How to Create an AI Avatar Listing Video From One Headshot (Step-by-Step)

Learn how to create an AI avatar listing video from a single professional headshot using simple, step-by-step software tools. This guide walks real estate agents, brokers, and photographers through the exact process of turning one static image into a talking AI avatar that delivers listing presentations automatically. Discover how AI avatar listing videos save time, boost engagement, improve consistency across marketing channels, and help agents scale their video content without recording new footage. Perfect for anyone looking to modernize their real estate marketing with AI-powered automation.
Read post