How to Add and Display Virtual Tours in AppFolio Listings

Cloudpano
July 6, 2025
5 min read
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🏡 How to Add and Display Virtual Tours in AppFolio Listings

The modern way to market rentals and boost leasing conversions in 2025

🚀 Why Virtual Tours Are a Must-Have in Today’s Rental Market

In the age of digital-first leasing, virtual tours have become a powerful tool for property managers. With just a few clicks, you can give potential renters a complete walk-through of your property — without them ever stepping foot on-site. 👟💻

Adding and displaying a 3D or video virtual tour inside AppFolio can help you:

  • 📈 Increase lead quality
  • 🕒 Save time on physical showings
  • 🌍 Engage out-of-town renters
  • 💰 Reduce vacancy periods

Want to know how virtual tours directly impact leasing?
📊 Boost Leasing with AppFolio Virtual Tour Integration

🔧 What You Need to Get Started

Before embedding your tour into an AppFolio listing, make sure you have the following:

  • A 360° or video tour created (CloudPano, PhotoAIVideo.com, or Pictastic.ai)
  • A link or iframe embed code
  • Admin/editor access to your AppFolio account

Here are the most popular tools used by top property marketers:

👉 Want to turn plain photos into immersive video tours?
🎥 From Static to Cinematic: Transforming Property Photos With AI

📲 Step-by-Step: How to Add a Virtual Tour to AppFolio

Let’s walk through the simple process of uploading and displaying your tour in an AppFolio listing:

🔹 Step 1: Generate or Upload Your Virtual Tour

If you’re using CloudPano, you'll get a shareable iframe code or direct link. With PhotoAIVideo.com, you’ll receive a hosted video link or embed.

Example iframe code:

<iframe src="https://yourtourlink.com/view" width="100%" height="500" frameborder="0" allowfullscreen></iframe>

Need help generating your tour?
📥 How to Upload a 3D Virtual Tour to AppFolio Listings

🔹 Step 2: Log in to AppFolio and Access the Listing

  1. Navigate to your Properties tab
  2. Select the unit or building listing
  3. Click Edit Marketing Description

🔹 Step 3: Paste the Embed Code

Click the HTML view in the description editor. Paste your iframe or tour link exactly where you want it to appear in the listing.

💡 Pro tip: Add a header like 👉
🛋️ “🎥 Explore this property in 3D below!”

For full support and troubleshooting:
🧠 AppFolio Virtual Tour Support: What Property Managers Need to Know

🔹 Step 4: Save and Preview

  • ✅ Save your listing
  • 👀 Preview it across devices
  • 📱 Test mobile responsiveness

Need a speedier walkthrough?
📹 AppFolio Virtual Tour Tutorial: Upload 3D Tours in Minutes

📐 Where and How to Display the Virtual Tour

To maximize the tour's visibility:

  • Place the embed at the top of the listing description
  • Use a bold, emoji-enhanced call-to-action
  • Keep the tour width responsive (100%)

Here’s a full integration strategy:
🧩 Easy 3D Tour Integration: Upload Your Virtual Tour to AppFolio

🎯 Bonus: Combine with Floor Plans & Lead Capture

🛠️ Add a floor plan right below the tour
📞 Include a contact form or CTA to schedule a showing
📲 Use Pictastic.ai to bundle your tour, media, and lead capture into one branded link

Learn the strategy:
💼 Building a White-Labeled Video Marketing Service With AI

📊 How Virtual Tours Impact Leasing Performance

Here’s how listings perform with and without embedded tours:

Compare more ROI stats:
📈 AI vs. Traditional Video Editing: Cost, Time, and ROI Breakdown

📆 Automate Weekly Video Tours

Using PhotoAIVideo.com, you can automate new video content based on fresh property photos every week — no editing required 🧠

Try this system:
📅 The Weekly AI Video Content Plan (Template + Tools)

📚 Related Blog Articles

✅ Final Thoughts

Virtual tours are now a must-have in any effective leasing strategy. With AppFolio and the right tools, you can:

  • Upgrade your listings
  • Attract high-quality, qualified renters
  • Close leases faster — and more confidently

Start embedding your first tour today and take your property marketing to the next level! 🚀

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Cloudpano

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Property Marketing
Allows potential buyers to explore properties in detail from anywhere, enhancing the real estate marketing process.
Automotive Spins
Create an interactive virtual showroom and engage affluent digital buyers with live 360º video calls, all through the CloudPano mobile app for a complete automotive sales solution.
Interactive Floor Plans
Create 2D and 3D floor plans with measurements in 4 minutes or less, all from your phone. Download the Floor Plan Scanner app and get your first scan free.

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