From Start to Finish: Uploading Your First Tour on AppFolio

Cloudpano
July 19, 2025
5 min read
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🏡 From Start to Finish: Uploading Your First Tour on AppFolio

Ready to take your property listings to the next level? 🚀 Whether you're a leasing agent, property manager, or real estate photographer, virtual tours are the secret weapon for attracting more qualified leads and filling units faster. 🎯

In this step-by-step guide, you’ll learn exactly how to upload your first 360° virtual tour to AppFolio — from prep work to final publish. We'll also cover best practices, automation tips, and bonus strategies to make your tour stand out.

Let’s dive in! 💻✨

🔍 Why Virtual Tours Matter in AppFolio Listings

Before we jump into the how, let’s talk about the why.

Adding a virtual tour to your AppFolio listing:

  • 📊 Boosts listing engagement time
  • 📉 Reduces no-show appointments
  • ⏱️ Speeds up leasing cycles
  • 🧲 Attracts higher-quality leads

🧰 What You’ll Need Before Uploading

Make sure you’ve got these ready to go:

✅ A public 360° virtual tour link (e.g. CloudPano, Matterport)
✅ Admin access to AppFolio
✅ An active property listing
✅ Bonus: Floor plan, brochure, or branded media page for extra engagement

🛠️ Step-by-Step: Uploading Your First Virtual Tour

Let’s get into the nitty-gritty! 🧠

Step 1: Login to Your AppFolio Admin Panel 🔐

Head over to your Properties dashboard and click into the listing you want to update.

Step 2: Navigate to the "Virtual Tour" Field 📋

Scroll to the Marketing Section of the listing editor. Look for a field labeled:

🔗 Virtual Tour URL

Step 3: Paste Your Tour Link 🔍

Grab your tour URL and paste it into the field.

Example:

https://www.cloudpano.com/tours/example-property

⚠️ Make sure the link is public (no login required).

Step 4: Save and Preview 💾

Click Save, then preview the listing to confirm the “Virtual Tour” button appears and links correctly. ✅

For more visuals, follow:
👉 Virtual Tour Setup in AppFolio: A Complete Tutorial

🌀 Compatible Virtual Tour Platforms

AppFolio works with all major virtual tour providers that generate a shareable link, including:

  • CloudPano
  • Matterport
  • Kuula
  • EyeSpy360
  • YouTube & Vimeo (for video walkthroughs)

Want to combine floor plans and walkthroughs too?
👉 Read: How to Embed Floor Plans, Videos, and 3D Tours in AppFolio

⚙️ Automate the Process (For Power Users)

If you’re managing more than a few properties, consider automating your uploads.

Zapier + Google Sheets

Use a Zapier workflow to automatically update AppFolio whenever a tour link is added to a Google Sheet.

Tutorial:
👉 Automating Virtual Tour Uploads with Zapier + AppFolio

Use CloudPano’s Auto-Embed Tool

CloudPano Auto-Embed Tool for AppFolio eliminates manual entry by automatically syncing your tours with the right listings.

Great for:

  • 📸 Media teams
  • 🧑‍💼 Leasing agents
  • 🏢 Property management companies

🎨 Pro Tips for a High-Converting Tour

Want to really wow your prospects? Use these tips:

✅ Start the tour in the most impressive room
✅ Add clickable floor plans or brochures
✅ Use branded call-to-action buttons
✅ Include captions or a voiceover to guide the experience

Need help?
👉 Read: How to Add Voiceovers and Captions Automatically

🧩 Bonus Strategy: Use a Full Property Media Page

Rather than pasting a single tour link, why not create a branded media page that includes:

  • Virtual tour
  • Listing video
  • Floor plan
  • Property flyer
  • Application button

Then link this single page inside AppFolio for a professional, all-in-one experience.

📈 What Kind of Results Can You Expect?

Here’s what property managers are seeing after adding tours:

✅ Final Thoughts

Uploading your first virtual tour in AppFolio isn’t just easy—it’s a game changer. 🔥 With the right tools, a few minutes of setup can lead to faster leasing, higher engagement, and better lead quality.

📣 Ready to launch your first tour?
Start with CloudPano’s Free Tour Builder or upgrade to the CloudPano Auto-Embed Tool for AppFolio for full automation.

Let your listings speak for themselves—24/7. 🎬

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Cloudpano

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Property Marketing
Allows potential buyers to explore properties in detail from anywhere, enhancing the real estate marketing process.
Automotive Spins
Create an interactive virtual showroom and engage affluent digital buyers with live 360º video calls, all through the CloudPano mobile app for a complete automotive sales solution.
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