From Start to Finish: Uploading Your First Tour on AppFolio

Cloudpano
July 19, 2025
5 min read
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🏡 From Start to Finish: Uploading Your First Tour on AppFolio

Ready to take your property listings to the next level? 🚀 Whether you're a leasing agent, property manager, or real estate photographer, virtual tours are the secret weapon for attracting more qualified leads and filling units faster. 🎯

In this step-by-step guide, you’ll learn exactly how to upload your first 360° virtual tour to AppFolio — from prep work to final publish. We'll also cover best practices, automation tips, and bonus strategies to make your tour stand out.

Let’s dive in! 💻✨

🔍 Why Virtual Tours Matter in AppFolio Listings

Before we jump into the how, let’s talk about the why.

Adding a virtual tour to your AppFolio listing:

  • 📊 Boosts listing engagement time
  • 📉 Reduces no-show appointments
  • ⏱️ Speeds up leasing cycles
  • 🧲 Attracts higher-quality leads

🧰 What You’ll Need Before Uploading

Make sure you’ve got these ready to go:

✅ A public 360° virtual tour link (e.g. CloudPano, Matterport)
✅ Admin access to AppFolio
✅ An active property listing
✅ Bonus: Floor plan, brochure, or branded media page for extra engagement

🛠️ Step-by-Step: Uploading Your First Virtual Tour

Let’s get into the nitty-gritty! 🧠

Step 1: Login to Your AppFolio Admin Panel 🔐

Head over to your Properties dashboard and click into the listing you want to update.

Step 2: Navigate to the "Virtual Tour" Field 📋

Scroll to the Marketing Section of the listing editor. Look for a field labeled:

🔗 Virtual Tour URL

Step 3: Paste Your Tour Link 🔍

Grab your tour URL and paste it into the field.

Example:

https://www.cloudpano.com/tours/example-property

⚠️ Make sure the link is public (no login required).

Step 4: Save and Preview 💾

Click Save, then preview the listing to confirm the “Virtual Tour” button appears and links correctly. ✅

For more visuals, follow:
👉 Virtual Tour Setup in AppFolio: A Complete Tutorial

🌀 Compatible Virtual Tour Platforms

AppFolio works with all major virtual tour providers that generate a shareable link, including:

  • CloudPano
  • Matterport
  • Kuula
  • EyeSpy360
  • YouTube & Vimeo (for video walkthroughs)

Want to combine floor plans and walkthroughs too?
👉 Read: How to Embed Floor Plans, Videos, and 3D Tours in AppFolio

⚙️ Automate the Process (For Power Users)

If you’re managing more than a few properties, consider automating your uploads.

Zapier + Google Sheets

Use a Zapier workflow to automatically update AppFolio whenever a tour link is added to a Google Sheet.

Tutorial:
👉 Automating Virtual Tour Uploads with Zapier + AppFolio

Use CloudPano’s Auto-Embed Tool

CloudPano Auto-Embed Tool for AppFolio eliminates manual entry by automatically syncing your tours with the right listings.

Great for:

  • 📸 Media teams
  • 🧑‍💼 Leasing agents
  • 🏢 Property management companies

🎨 Pro Tips for a High-Converting Tour

Want to really wow your prospects? Use these tips:

✅ Start the tour in the most impressive room
✅ Add clickable floor plans or brochures
✅ Use branded call-to-action buttons
✅ Include captions or a voiceover to guide the experience

Need help?
👉 Read: How to Add Voiceovers and Captions Automatically

🧩 Bonus Strategy: Use a Full Property Media Page

Rather than pasting a single tour link, why not create a branded media page that includes:

  • Virtual tour
  • Listing video
  • Floor plan
  • Property flyer
  • Application button

Then link this single page inside AppFolio for a professional, all-in-one experience.

📈 What Kind of Results Can You Expect?

Here’s what property managers are seeing after adding tours:

✅ Final Thoughts

Uploading your first virtual tour in AppFolio isn’t just easy—it’s a game changer. 🔥 With the right tools, a few minutes of setup can lead to faster leasing, higher engagement, and better lead quality.

📣 Ready to launch your first tour?
Start with CloudPano’s Free Tour Builder or upgrade to the CloudPano Auto-Embed Tool for AppFolio for full automation.

Let your listings speak for themselves—24/7. 🎬

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Cloudpano

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Property Marketing
Allows potential buyers to explore properties in detail from anywhere, enhancing the real estate marketing process.
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Create an interactive virtual showroom and engage affluent digital buyers with live 360º video calls, all through the CloudPano mobile app for a complete automotive sales solution.
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