In today’s competitive rental market, it’s not enough to simply post a listing and wait. Property managers who want to attract more qualified leads, convert faster, and fill vacancies quickly are using one powerful tactic: virtual tours. 🎥
If you’re using AppFolio, you’re already ahead of the curve—but adding virtual tours to your listings turns your property marketing into a high-converting machine. 🚀
In this guide, we’ll break down exactly why virtual tours work, how they integrate with AppFolio, and how you can start using them today to boost results.
Most renters make decisions within seconds of opening a listing. Static images only go so far—today’s renters want immersion, clarity, and control.
Virtual tours let them:
That kind of experience keeps them on the page longer—and longer engagement means higher conversion rates.
🔗 Related: Boost Rental Listings for AppFolio: Add 360 Virtual Tours That Convert
The faster a renter feels confident, the faster they apply. Virtual tours reduce uncertainty and speed up decision-making by:
🔗 Learn more: How Virtual Tours Help You Lease Properties Faster in AppFolio
Millennials and Gen Z are the primary rental audience—and they expect tech-forward experiences. 83% of Gen Z renters say virtual content influences their rental decisions.
If you’re not providing virtual tours, you’re missing their attention (and their applications).
🔗 Read: How Virtual Tours Enhance the AppFolio Renter Experience
When someone completes a virtual tour, they’ve essentially done a self-showing. If they apply afterward, you can bet they’re a serious renter. ✅
That means:
🔗 See why: Drive More Applications with Virtual Tours in AppFolio
Instead of setting up showings that lead to "meh" reactions, virtual tours let renters disqualify themselves before wasting your time.
And that’s a good thing.
It reduces your workload and focuses your energy on people ready to sign.
🔗 Explore: Why Smart Property Managers Add Virtual Tours to AppFolio
Let’s be real—your listings aren’t just for renters. Owners and investors are watching too.
When you include cinematic virtual tours in your AppFolio listings, it sends a clear signal:
“We use premium tools to market your properties.”
That kind of professionalism boosts owner retention, referrals, and portfolio growth.
🔗 Read: Stand Out from the Competition: Virtual Tours in AppFolio Explained
Once your virtual tour is created, you can use it beyond AppFolio:
That’s more traffic, more views, and more chances to convert.
🔗 Guide: The Weekly AI Video Content Plan (Template + Tools)
You don’t need fancy gear or a video editor. With PhotoAIVideo.com, you can:
It takes 60 seconds—and your listing becomes 10x more attractive.
🔗 Try it: From Static to Cinematic: Transforming Property Photos With AI
Adding your tour to AppFolio is easy:
Now your high-converting tour is ready for renters to engage with.
🔗 Step-by-step: Seamless Virtual Tour Integration with AppFolio
Listings with virtual tours see:
And when paired with AppFolio’s online leasing tools, it’s a leasing machine. 💼
🔗 More proof: Top Benefits of Adding Virtual Tours to AppFolio
If you're using AppFolio without virtual tours, you’re leaving leads—and leases—on the table.
Virtual tours:
✅ Attract better leads
✅ Drive faster conversions
✅ Reduce your workload
✅ Impress owners
✅ Supercharge your listings
They’re not just nice to have—they’re the secret to high-converting listings.
👉 Start creating AI-powered virtual tours for free at PhotoAIVideo.com
👉 Watch our full video walkthrough
Stand out. Lease faster. Convert more. That’s the virtual tour advantage inside AppFolio. 🏆
Compact, ready to go anywhere
Interchangeable lens that’s upgradeable
Dual 1-inch sensors for improved clarity and low light performance
Dynamic range and 6K 360° capture
360° photo resolution at 21MP
8K 360° video recording for ultra-detailed visuals.
4K single-lens mode for traditional wide-angle shots.
Invisible selfie stick effect for drone-like perspectives.
2.5-inch touchscreen with Gorilla Glass protection.
Waterproof up to 33ft for underwater shooting.
360° photo resolution in 23MP
Slim design at 24 mm thick
Built-in image stabilization for smooth video capture.
Internal 19GB storage for photo and video storage.
Wireless connectivity for remote control and sharing.
60MP 360° still images for high-resolution photography.
5.7K 360° video recording at 30fps.
2.25-inch touchscreen for intuitive control.
USB Type-C port for fast charging and data transfer.
MicroSD card slot for expandable storage.
Try it free. No credit card required. Instant set-up.