How to Add a Tour Link to AppFolio Property Listings [Step-by-Step]

Cloudpano
July 19, 2025
5 min read
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🏠 How to Add a Tour Link to AppFolio Property Listings [Step-by-Step]

Want your AppFolio property listings to stand out and lease faster? 🚀 Adding a 360° virtual tour is the easiest and most impactful way to capture attention, reduce no-shows, and boost your conversion rate. In this simple step-by-step guide, we’ll show you how to add a tour link to your AppFolio listings — even if it’s your first time.

Whether you're using CloudPano, Matterport, or a branded media page, this guide covers everything you need to turn your listing into an immersive experience. 💼

🌟 Why Add a Virtual Tour Link to AppFolio?

Adding a virtual tour link can:

  • 🧲 Attract more qualified renters
  • 🖱️ Increase time spent on your listings
  • 📅 Cut down on unnecessary showings
  • 🏆 Make your listings more competitive

🧰 What You Need Before You Start

To get started, make sure you have the following:

  • ✅ A shareable link to a hosted tour (CloudPano, Matterport, Kuula, etc.)
  • ✅ Access to your AppFolio admin dashboard
  • ✅ A published property listing to edit
  • ✅ Optional: A branded media page with floor plans and CTA buttons

🔧 How to Add a Tour Link to AppFolio [Step-by-Step]

Let’s break down the process so you can follow along with ease. ✨

1️⃣ Log into Your AppFolio Account

Go to your AppFolio Admin Panel and click into the listing you want to update.
Navigate to the Marketing or Media section of the listing.

2️⃣ Find the “Virtual Tour URL” Field

Scroll through the listing fields and look for:

🔗 Virtual Tour Link or Virtual Tour URL

This is where you’ll paste your link.

3️⃣ Copy Your Tour Link

From your tour provider (e.g. CloudPano or Matterport), grab the public share link.

Example:

https://www.cloudpano.com/tours/example-tour

4️⃣ Paste the Link and Save

Paste the link into the Virtual Tour field and hit Save Changes

Now, go preview your listing on your public site. You should see a “Virtual Tour” button or clickable link embedded.

For full visuals, see 👉 Virtual Tour Setup in AppFolio: A Complete Tutorial

🧭 What Tour Platforms Work With AppFolio?

AppFolio accepts any tour platform that provides a URL, including:

  • CloudPano
  • Matterport
  • EyeSpy360
  • Kuula
  • Vimeo / YouTube (for video walkthroughs)

Want to embed multiple media types like floor plans or video?
👉 How to Embed Floor Plans, Videos, and 3D Tours in AppFolio

⚙️ Automate Your Uploads for Scale

If you’re managing more than a few listings, automation can save you hours per week.

🔁 Use Zapier + Google Sheets

Create a Zap that pushes a new tour link from Google Sheets to AppFolio.

Learn how 👉 Automating Virtual Tour Uploads with Zapier + AppFolio

🤖 Try CloudPano’s Auto-Embed Tool

This powerful tool from CloudPano automatically embeds your virtual tours directly into AppFolio — no manual pasting needed!

Try it here 👉 CloudPano Auto-Embed Tool for AppFolio

💡 Pro Tips to Maximize Engagement

To make your virtual tour really shine:

  • 📸 Start the tour in the most visually appealing room
  • 🧭 Add a floor plan overlay to help users navigate
  • 🎯 Include a “Schedule a Showing” or “Apply Now” button on the media page
  • 🖼️ Use a branded landing page for full presentation

Want to build a branded tour page? 👉 Building a White-Labeled Video Marketing Service

📊 Results You Can Expect

Still wondering if adding a tour is worth the 5-minute setup? Let the data speak:

🧠 Frequently Asked Questions

Q: Can I use a YouTube link for a tour?
🟢 Yes! As long as the link is public, it will work in AppFolio’s tour field.

Q: What if my tour link isn’t showing?
🔴 Make sure it’s not private or password-protected.

Q: Can I add more than one tour per listing?
🟡 Not directly. But you can create a media page with multiple assets and paste that link.

✅ Final Thoughts

Adding a tour link to your AppFolio listing is one of the simplest and highest-ROI actions you can take today. 💸 Whether it’s a 360° tour, video walkthrough, or full media page, this single enhancement can increase lead quality, reduce vacancy times, and modernize your entire leasing process.

👉 Want to get started fast?
Create your first tour at CloudPano.com — or go full automation with the Auto-Embed Tool

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Property Marketing
Allows potential buyers to explore properties in detail from anywhere, enhancing the real estate marketing process.
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