Create Better AppFolio Listings with Engaging Real Estate Video Tours

Cloudpano
July 16, 2025
5 min read
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Create Better AppFolio Listings with Engaging Real Estate Video Tours

In today’s competitive real estate market, static photos and long descriptions aren’t enough to grab attention. Video tours have become the gold standard for listings, especially when integrated into platforms like AppFolio. In this guide, we’ll walk you through why video tours matter, how to embed them in AppFolio, and how they can transform your leasing game. 🎥🏡

🔍 Why Video Tours Are a Game-Changer

Buyers and renters want to visualize living in a space. Video walk-throughs:

  • Offer a sense of scale and flow
  • Create emotional engagement
  • Attract remote renters and out-of-state buyers
  • Reduce time on market and unnecessary showings

Studies show listings with video tours get up to 403% more inquiries than those without. 🚀

Related: Why Real Estate Agents Should Use Video Tours in AppFolio Listings

🧵 How to Add Video Tours in AppFolio

AppFolio makes it simple to embed media. Here’s how:

  1. Upload your video to a supported platform (YouTube, Vimeo, or CloudPano)
  2. Copy the embed link or iFrame code
  3. In AppFolio, navigate to the "Marketing" section of the property listing
  4. Paste your link into the video section or rich text editor

Want more detail? Check out this Step-by-Step Guide: Embedding Video Tours in AppFolio.

🎥 Create Engaging Video Tours

To stand out, your videos need to:

  • Be 1-3 minutes long
  • Showcase natural light and key features
  • Use smooth transitions and background music
  • Include a call-to-action like "Apply now" or "Schedule a tour"

You can easily create cinematic-style tours using AI tools like PhotoAIVideo.

Read: Enhance Your AppFolio Listings with High-Converting Video Tours

🚀 Maximize Visibility with Virtual Showings

Combining video tours with virtual showing tools can:

  • Speed up decision-making
  • Reduce scheduling friction
  • Improve applicant quality

Explore more in Boost Efficiency: Virtual Showings for New Builds in AppFolio Property Management.

🚜 Drive More Traffic to Your Listings

Video content helps your properties:

  • Appear higher in search results
  • Increase dwell time on listings
  • Get shared on social media

Want to supercharge your leasing funnel? AppFolio + Video Tours: The Modern Listing Strategy for Real Estate Agents

📆 Start Today

If you’re not using video yet, you’re leaving money on the table. AppFolio makes it easy to upgrade your listings and attract better tenants faster. Start by embedding one video today—and watch your results grow. 🚀

Need help creating your first tour? How Real Estate Agents Can Add Video Tours to AppFolio Listings

Related Blog Posts ✨:

Stay ahead of the curve—use the tools that sell faster and smarter! 📈

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