The Real Estate Virtual Tour Software Pricing Guide: Matterport vs CloudPano 3D Virtual Tours

CloudPano Editorial Team
April 30, 2024
5 min read
Share this post

Matterport vs Cloudpano: A Real Estate Virtual Tour Pricing Guide

You are probably searching for a suitable real estate virtual tour pricing guide with high-quality services without breaking the bank. Choosing the right one can be a challenge because there are several with many different offers. Fortunately, this guide addresses in detail the Matterport vs Cloudpano 3D virtual tours debate.

CloudPano 3D Virtual Tours

The first virtual tour tool suggestion on our list is CloudPano, available with a relatively affordable pricing tag. It offers an exceptional real estate virtual tour pricing range, making it suitable for large-scale projects. Below is a pros/cons guide and some of the details of each pricing package you should expect:

Pros

  • Comes with a lead capture tool with real estate marketing goals in mind.
  • The 3D virtual tours are of high quality.
  • Users can access brand and logo customization features.
  • It also integrates with social media accounts and offers real-time metrics.
  • The pricing plan is affordable compared to all the features it provides.
  • It features a dynamic pricing plan that can suit many different real estate business needs.

Cons

  • The customer support team is busy at times, so it might take a day or two to reach them.

Free Package

  • Price: $0.
  • Expiry date: 3 months.
  • Features: unlimited 360 photos, branding logo integration features, hotspots, and gyroscope enabled motion control.

Pro

  • Price: $19 / month.
  • Expiry: no expiry.
  • Features: Unlimited 360 photos, share anywhere, site integration, and hotspots.

Pro Plus

  • Price: $33/month and paid annually per user.
  • Expiry: no expiry paid annually per user.
  • Features: bring your URL, 8K photo uploads, Google Analytics, Team Collaboration, and Lead Capture Tool.

Pro Plus Business

  • Price: customized upon request.
  • Expiry: no expiry.
  • Features: custom integrations, custom training, hardware onboarding, host account bundles, dedicated account management, and team workflows.

Matterport Real Estate Virtual Tour and Pricing Guide

Matterport is one of the other alternatives in the real estate virtual tour field. It’s an all in one software that offers access to panoramic scans and interactive 3D real estate tours. Below is a list of its pros and cons:

Pros

  • Comes with efficient and effective 3D modelling suitable for real estate tours.
  • It also features a 2D black and white floor plan for space management.
  • The footage works well for both photographers and professionals.
  • It is easy to integrate with the Realtor.com platform.

Cons

  • Not possible to share the footage captured on platforms such as Zillow.
  • It’s more costly than the packages that are available with Cloudpano.
  • The 3d virtual tours for real estate take a significant amount of time to load and process.

Below is a list of the pricing guide that the Matterport brand provides:

Free

  • Price: $0 – no expiry/month.
  • Spaces – 1.
  • Users – 1 -2.
  • Supported devices – 2.
  • Top features – private cloud viewing, take measures and downloading photos or videos.

Starter

  • Price: $9.99/month.
  • Spaces – 5
  • Users - 2
  • Supported device – capture services, android and ios devices.
  • Top features – schematic floor plans, basic space analytics, share and embed anywhere.

Pro Business

  • Price: $69/month.
  • Spaces – 5.
  • Users - 5.
  • Supported devices – android devices, supported cameras, and capture services.
  • Features: team collaboration, automatic face blurring, space traffic analytics, and BIM files.

Enterprise

  • Price – custom charges
  • Spaces – custom.
  • Users – custom.
  • Support devices: Ios, android devices, capture services and cameras.
  • Features: volume discount pricing, technical support, capture services volume discount pricing.

If you need help deciding on a 3D virtual tour platform that is best suited for you reach out to a trained CloudPano specialist by clicking the chat button in the bottom right at any time for a fully transparent discovery call.

Conclusion

In the dynamic landscape of real estate virtual tours, the choice between Matterport and CloudPano presents a pivotal decision. This comprehensive pricing guide has illuminated the intricate details of each option, enabling you to navigate the delicate balance between quality and cost-effectiveness. With CloudPano's accessible pricing and versatile features geared toward real estate marketing needs, and Matterport's robust 3D modeling capabilities and integrations, you're equipped to make an informed choice.

Whether you seek affordability or cutting-edge features, the Matterport vs. CloudPano debate offers a tailored solution for your real estate virtual tour endeavors. The road ahead is clearer now, allowing you to confidently select the platform that aligns with your objectives and ushers in a new era of immersive real estate experiences. Should you need further guidance in this journey, a dedicated CloudPano specialist is just a chat away, ready to offer transparent insights through a discovery call.

Visit CloudPano.com and embark on your journey towards creating captivating virtual tours that leave a lasting impression. Your clients will thank you, and your business will never be the same again!

Share this post
CloudPano Editorial Team

Choose The Right 360° Camera

Insta360 ONE RS 1-Inch 360 Edition

  • Compact, ready to go anywhere

  • Interchangeable lens that’s upgradeable

  • Dual 1-inch sensors for improved clarity and low light performance

  • Dynamic range and 6K 360° capture

  • 360° photo resolution at 21MP

Learn More

Insta360 X4

  • 8K 360° video recording for ultra-detailed visuals.

  • 4K single-lens mode for traditional wide-angle shots.

  • Invisible selfie stick effect for drone-like perspectives.

  • 2.5-inch touchscreen with Gorilla Glass protection.

  • Waterproof up to 33ft for underwater shooting.

Learn More

Ricoh Theta Z1

  • 360° photo resolution in 23MP

  • Slim design at 24 mm thick

  • Built-in image stabilization for smooth video capture.

  • Internal 19GB storage for photo and video storage.

  • Wireless connectivity for remote control and sharing.

Learn More

Ricoh Theta X

  • 60MP 360° still images for high-resolution photography.

  • 5.7K 360° video recording at 30fps.

  • 2.25-inch touchscreen for intuitive control.

  • USB Type-C port for fast charging and data transfer.

  • MicroSD card slot for expandable storage.

Learn More
Property Marketing
Allows potential buyers to explore properties in detail from anywhere, enhancing the real estate marketing process.
Automotive Spins
Create an interactive virtual showroom and engage affluent digital buyers with live 360º video calls, all through the CloudPano mobile app for a complete automotive sales solution.
Interactive Floor Plans
Create 2D and 3D floor plans with measurements in 4 minutes or less, all from your phone. Download the Floor Plan Scanner app and get your first scan free.

360 Virtual Tours With CloudPano.com. Get Started Today.

Try it free. No credit card required. Instant set-up.

Try it free
Latest posts

See our other posts

Interviews, tips, guides, industry best practices, and news.

A Guide to Creating High-Intent Real Estate Video Ads from MLS Listings on a Budget

This editorial guide maps out how budget-conscious real estate agents can generate high-intent buyer inquiries without wasting their commission margins on high-cost video production crews. It breaks down an automated workflow utilizing PhotoAIVideo.com—a browser-based real estate video ad maker AI—to effortlessly transform static, high-resolution MLS listing photos into stunning 3D parallax vertical videos (9:16 format) built for mobile environments. The guide explains the operational mechanics of monocular depth mapping, where flat photos are broken into background and foreground layers to simulate true cinematic fluid-head camera tracking. By replacing static grids with immediate visual movement, agents can capture user attention inside the critical 3-second hook window, satisfy strict ad network auction algorithms, lower cost-per-click metrics, and seamlessly scale multi-stage retargeting funnels on any marketing budget.
Read post

How to Build a Real Estate Facebook Ad Funnel Using AI-Generated Video Ads from MLS Listings

This comprehensive guide demonstrates how real estate professionals can build a profitable, multi-stage Facebook ad funnel by automating their creative production. It introduces PhotoAIVideo.com as an essential tool that transforms standard MLS listing photos into high-converting 3D parallax vertical videos (9:16 format). The article breaks down the mechanics of monocular depth mapping, showing how the cloud-based application separates foreground and background layers to simulate professional camera stabilization rigs. By deploying this short-form real estate video AI workflow, agents can eliminate the high costs of videographers and complex editing software. The post details how this immediate visual movement captures user attention within the critical 3-second feed window to beat Meta's auction algorithms, outlines a structured Top-of-Funnel to Bottom-of-Funnel retargeting strategy, and warns against common placement pitfalls like low-resolution assets or cluttered screen overlays.
Read post

Maximizing ROI: The Complete Guide to AI Video Ads for Real Estate Lead Generation

This guide breaks down how real estate professionals can lower their customer acquisition costs and combat rising ad fatigue by utilizing automated video creative. It highlights PhotoAIVideo.com as a powerful real estate video ad maker AI that transforms standard, static listing photos into immersive 3D parallax vertical videos (9:16 format). By leveraging monocular depth mapping to separate background and foreground layers, the software builds cinematic camera movements that mimic expensive stabilizer rigs. This allows agents to skip slow production timelines, avoid costly videographers, and rapidly deploy high-converting video variations across Meta, TikTok, and YouTube ad platforms. The article details how this instant 3D motion grips viewer attention within the critical 3-second hook window, lowering cost-per-lead (CPL) metrics, maximizing ROAS, and fueling a highly scalable social lead funnel.
Read post