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In today’s MLS-driven real estate market, listings that include videos and virtual tours stand out, earn more buyer attention, and generate stronger leads. Trulia, one of the top property search platforms in the U.S., pulls most of its media directly from MLS feeds. That means if you optimize your listing media inside the MLS, your videos and 3D tours can automatically appear on Trulia — giving you a competitive edge.
This guide shows you step by step how to add and optimize your videos and virtual tours so they display properly on Trulia and attract more buyers.
Your MLS is the primary data source for Trulia. By uploading videos and tours directly to the MLS:
Listings with video or tour content typically generate:
Pro tip: Double-check the “public” and “syndicate” boxes are selected in your MLS.
Not all MLS systems support video syndication. In that case:
Simply uploading isn’t enough. To maximize engagement:
To strengthen your listing even further:
When uploaded via the MLS, these often syndicate seamlessly to Trulia.
Once your listing is live with video/tour:
Bonus: Use a short teaser clip to drive clicks to your full MLS/Trulia listing.
Review performance metrics in your MLS dashboard or Zillow Group analytics:
If results are low, adjust your featured thumbnail, shorten the video, or refresh the gallery.
Adding videos and tours to your Trulia listings through the MLS is one of the simplest ways to boost visibility, increase buyer engagement, and close deals faster. By leveraging your MLS media fields correctly, you can ensure every buyer sees your property at its best — across Trulia and beyond.
Here are tools to help you elevate your listing strategy:
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