In todayâs competitive rental and real estate market, standing out on platforms like Apartments.com and the MLS is no longer optional â itâs essential. Buyers and renters expect more than static photos. They want to see the space, imagine themselves in it, and feel confident enough to book a showing.
One of the fastest ways to achieve that is with video tours. đ Adding a well-shot video to your MLS or Apartments.com listing can dramatically boost engagement, attract more qualified leads, and help you close leases faster.
This step-by-step guide will walk you through how to upload video tours to Apartments.com, plus share pro optimization tips that make your MLS listings shine.
Todayâs renters value convenience and transparency. They want to preview a property before taking the time to visit in person â and video delivers just that.
Hereâs why video is a must-have in your MLS marketing strategy:
Just like adding 3D tours and floor plans to MLS listings, video content provides another layer of trust and persuasion.
Before you upload, make sure your video looks professional and is formatted correctly.
Tips for filming MLS-ready video tours:
Pro Tip: Stage the property! A clutter-free, well-lit space always performs better in video marketing.
Uploading a video tour to Apartments.com is straightforward.
Inside the listing editor:
đĄ Some Apartments.com listings also allow YouTube embedding. If thatâs available, upload your video to YouTube, then paste the link into your listing. This gives you double exposure: search visibility on both YouTube and Apartments.com.
Just uploading isnât enough. To maximize results, you need to optimize:
Think of this the same way youâd optimize MLS photo galleries or Realtor.com listings â presentation is everything.
Once your Apartments.com video is live, amplify its reach:
This is the same strategy successful agents use when syndicating MLS listings with videos and tours across multiple marketing channels.
Remember: renters make decisions quickly. Every second counts.
If youâre managing several units:
This consistency builds credibility with renters and property owners alike.
Want to take your property marketing further? Check out these tutorials:
Each guide adds another layer of value to your listings and helps you stand out.
Adding a video tour to your Apartments.com or MLS listing is one of the highest ROI upgrades you can make. It increases visibility, builds trust, and creates a complete virtual leasing experience for renters.
When paired with photos, 3D tours, and floor plans, your listing transforms from âjust another apartmentâ into a must-see property.
Hereâs how we can help you dominate property marketing:
Your next high-performing listing is just one click away. Letâs make it happen.
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Compact, ready to go anywhere
Interchangeable lens thatâs upgradeable
Dual 1-inch sensors for improved clarity and low light performance
Dynamic range and 6K 360° capture
360° photo resolution at 21MP
8K 360° video recording for ultra-detailed visuals.
4K single-lens mode for traditional wide-angle shots.
Invisible selfie stick effect for drone-like perspectives.
2.5-inch touchscreen with Gorilla Glass protection.
Waterproof up to 33ft for underwater shooting.
360° photo resolution in 23MP
Slim design at 24 mm thick
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Internal 19GB storage for photo and video storage.
Wireless connectivity for remote control and sharing.
60MP 360° still images for high-resolution photography.
5.7K 360° video recording at 30fps.
2.25-inch touchscreen for intuitive control.
USB Type-C port for fast charging and data transfer.
MicroSD card slot for expandable storage.
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