If you want your rental listing on Apartments.com to stand out in a crowded market, adding a video tour is one of the smartest moves you can make. 📈 Video creates instant connection, showcases the space in an engaging way, and helps potential renters imagine themselves living there — all before they ever book a showing.
In this guide, I’ll walk you step-by-step through how to upload video tours to Apartments.com, plus share optimization tips so your videos drive more clicks, more leads, and ultimately, more signed leases.
Today’s renters want convenience and transparency. Video tours deliver both:
If you’re already familiar with how to add a 3D tour to Apartments.com listings, you’ll know that multimedia content in general is a conversion driver. Video just adds another layer of persuasion.
Before you upload, ensure your video is high quality and optimized for Apartments.com’s platform.
Tips for shooting your video tour:
If you want to go the extra mile, consider adding a voiceover or captions — similar to strategies used when creating MLS listing videos that attract buyers.
If you’re uploading media for multiple properties, follow the same process for each — much like when you upload photos to Apartments.com for maximum gallery impact.
Pro Tip: Apartments.com may also allow YouTube video embedding. If so, upload your tour to YouTube first, then paste the link — this can double your exposure in search.
Simply having a video isn’t enough. You need to optimize it:
This is similar to how you would optimize Realtor.com photo galleries to attract more buyers — presentation matters.
Once your video is live:
Just like How to Add Videos and Tours to Trulia Listings, the goal is to make your video an asset across multiple marketing channels.
If you manage several units, batch your video production for efficiency. Shoot tours for multiple properties in one day, then upload them all at once. This strategy pairs perfectly with how to upload and arrange photos for Apartments.com — consistent, professional visuals across your portfolio build credibility.
If you found this guide helpful, check out these other tutorials to maximize your property marketing power:
Each of these covers a different media type that can make your listing stand out even more.
Adding a video tour to your Apartments.com listing is one of the highest ROI upgrades you can make to your property marketing. It not only increases visibility but also builds trust with prospects before they ever step foot inside.
When paired with high-quality photos, 3D tours, and floor plans, your listing becomes a complete virtual leasing experience — giving you the edge in a competitive rental market.
Here’s how we can help you dominate your property marketing:
Your next high-performing listing is just one click away. Let’s make it happen.
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