In today’s digital-first real estate landscape, online listing presentation is everything 🌐. Renters and buyers are making decisions before they ever step foot on a property, which means your listings need to be more than static images and basic descriptions.
Enter AppFolio + 360° virtual tours—the ultimate combo for leasing agents and property managers who want to stand out, attract better leads, and close faster 💼.
In this guide, we’ll show you how to leverage virtual tours inside your AppFolio listings to create immersive, modern property presentations that drive results.
AppFolio is one of the most popular property management software platforms on the market. It streamlines everything from accounting to maintenance requests—but when paired with virtual tours, it becomes a powerful leasing and marketing machine.
Here’s why virtual tours matter:
Let’s walk through the easy process of adding a virtual tour to your AppFolio listing.
Choose a virtual tour platform. Our top picks:
After shooting your tour, these tools will generate a public shareable link.
Paste your virtual tour link directly into the property description.
Example:
🌀 360° Virtual Tour: Click here to explore
You can also say:
🎥 Experience the space virtually before scheduling an in-person tour! View Tour
📌 Note: AppFolio doesn’t support embedded iFrames, but hyperlinks work perfectly in listing text.
Just adding a link is good—but doing it strategically is great. Here's how:
Take a screenshot from the virtual tour, add a play icon overlay, and upload it as one of your listing images.
✅ This draws attention to the fact that a tour is available!
When leads inquire, your AppFolio email autoresponder can include:
“Want to preview the property before visiting? 🎥 Click here to view the 360° tour”
Boost visibility by repurposing the tour on:
Want to take it a step further?
Use Pictastic.ai to bundle:
✅ 360° virtual tour
✅ AI-generated walkthrough video
✅ Floor plans
✅ Photos
✅ Private-labeled listing URL
✅ Lead capture form
🎯 This turns your listing into a standalone branded experience.
“We started embedding CloudPano tours into our AppFolio listings and saw an immediate uptick in engagement. Renters love being able to explore the property before booking a showing.”
— Megan L., Leasing Director
“Our vacancy rate dropped 18% after switching to 360° virtual tours. The ROI is huge.”
— Thomas K., Property Manager, AZ
Running multiple properties? Here’s how to make this efficient:
No. AppFolio doesn’t support embedded content (like iFrames), but you can add hyperlinks to your tour, which is effective and mobile-friendly.
Yes! Both offer shareable links that work perfectly in AppFolio’s listing description.
Absolutely. Real estate photographers, media pros, and leasing teams are packaging virtual tours as a premium add-on.
Pairing AppFolio + Virtual Tours is one of the smartest moves you can make in today’s real estate world 🌟. It's easy, it's scalable, and it dramatically improves the online viewing experience for your renters.
If you’re ready to stand out, close faster, and grow your leasing business—start embedding virtual tours today.
Compact, ready to go anywhere
Interchangeable lens that’s upgradeable
Dual 1-inch sensors for improved clarity and low light performance
Dynamic range and 6K 360° capture
360° photo resolution at 21MP
8K 360° video recording for ultra-detailed visuals.
4K single-lens mode for traditional wide-angle shots.
Invisible selfie stick effect for drone-like perspectives.
2.5-inch touchscreen with Gorilla Glass protection.
Waterproof up to 33ft for underwater shooting.
360° photo resolution in 23MP
Slim design at 24 mm thick
Built-in image stabilization for smooth video capture.
Internal 19GB storage for photo and video storage.
Wireless connectivity for remote control and sharing.
60MP 360° still images for high-resolution photography.
5.7K 360° video recording at 30fps.
2.25-inch touchscreen for intuitive control.
USB Type-C port for fast charging and data transfer.
MicroSD card slot for expandable storage.
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