In this series, we’re going to guide you through the process of selling high ticket recurring revenue services for your agency or business. I’m particularly thrilled because we’ll also be introducing a brand new tool that will aid you in achieving your revenue goals. So, watch these videos, absorb the knowledge, and take action to increase your earnings in the local marketing context. Let’s dive in!
Before we delve into the nitty-gritty of high ticket agency services, it’s essential to develop the right mindset. Thinking strategically is crucial before you start implementing and taking action. High ticket agency services encompass various offers, conversion mechanisms, and fulfillment strategies. To succeed in this field, you need to understand the O + CM + F equation.
Offer (O): What exactly are you offering to your clients? High ticket services can range from $300 a month to $2,000 or more. It’s crucial to have a clear understanding of your offer, and it often involves a range of services tailored to your client’s needs.
Conversion Mechanism (CM): How do you convert leads into paying clients? High ticket sales often require a more personalized approach, which may include demos, presentations, and value proposition articulation.
Fulfillment (F): Can you efficiently deliver on your promises? Ensuring that you can fulfill the services you offer is essential for building trust and maintaining long-term client relationships.
Scaling Your Revenue
The goal of high ticket recurring revenue services is to generate substantial income while providing value to your clients. Here’s a simple formula for success:
Start with a specific niche in mind and a well-defined offer that pays well.
Focus on the conversion mechanism, which involves building rapport with potential clients, offering demos, and presenting clear value propositions.
Automate fulfillment wherever possible to streamline processes and reduce manual effort. You can outsource certain tasks or utilize software tools to achieve this.
Increase your inputs by attracting more clients to your services. Consider lead generation strategies tailored to your niche.
Delegate fulfillment tasks to your team or automated systems, allowing you to scale and take on more clients.
Offer Ideas for High Ticket Recurring Revenue Services
Social Media Management: Offer comprehensive social media scheduling and management services to help businesses maintain a strong online presence.
Website and Funnel Building: Create websites and sales funnels for clients, with options for upfront payments and ongoing management fees.
Reputation Management: Assist local businesses in managing their online reputation by increasing their positive reviews and ratings.
Performance-Based Marketing: Charge clients based on the performance of their marketing campaigns, particularly effective for lead generation.
Local SEO Services: Optimize local business pages for specific keywords and manage ongoing content production.
Photography and Media Services: Provide photography, drone videos, virtual tours, and media production for clients.
Remember that your offers can be tailored to your niche, and you can adapt and refine them over time based on client feedback and changing market trends.
Conversion Mechanism and Fulfillment
Your conversion mechanism should include a well-organized demo process that builds rapport with potential clients. A structured demo can showcase your expertise and services effectively. When it comes to fulfillment, consider automating aspects of it through software tools or outsourcing tasks to experts in the field. This allows you to scale and focus on acquiring more clients.
In the high ticket recurring revenue space, having the right mindset, a well-defined offer, effective conversion mechanisms, and streamlined fulfillment processes are key to success. By scaling your inputs and delegating fulfillment tasks, you can build a thriving agency and provide valuable services to clients. Stay tuned for more content in this series, and don’t forget to explore the new tool we’ll be introducing. It’s time to grow and scale together in your local marketing context. See you in the next video!