The Ultimate Real Estate Virtual Tour Software Guide

CloudPano Editorial Team
April 30, 2024
5 min read
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How Real Estate Virtual Tour Software Can Change Your Business

The world of real estate is changing due to advances in technology. One of the most innovative and impactful tools that agents can use is real estate virtual tour software. This software allows agents to create and share online simulations of properties that potential buyers can view from anywhere in the world. There are “virtually” (see what I did there?) no drawbacks to using real estate virtual tour software in your daily workflow. In this blog post, we will walk you through what a virtual tour exactly is, how to benefit from it, and how to promote it at scale.

What Exactly is a Real Estate Virtual Tour?

A real estate virtual tour is an online simulation of an existing property that potential buyers can view. They have the ability to get lost in the beautiful architecture of the home, check out room sizes, view the kitchen, and so much more. A real estate agent will use this software to create a 360-degree view of the inside of the home. This type of software has a variety of benefits that the real estate agent can take advantage of.

Benefits of Virtual Tour Software For Realtors

Some benefits of real estate virtual tour software for agents include:

  • Weeding out low-intent buyers: When you create a virtual tour of a property, it is easier to weed out buyers who are not genuinely interested in the home. The vast majority of people who view real estate virtual tours online will do so with the intent of buying a property. This saves agents time and energy when it comes to working with buyers.
  • Accessibility for non-local buyers: Non-local buyers can use real estate virtual tour software to view properties from anywhere in the world. This is a great way to attract buyers who are not able to physically be in the same location as the property.
  • Increasing agent productivity: Real estate virtual tour software can help increase an agent’s productivity. By using virtual tours, agents can work with more buyers in a shorter amount of time. As the real estate market continues to grow, being able to sale at scale will be a standard in the near future.
  • Better alignment with buyer preferences: In today’s world, buyers want to be able to see a property in-depth before they even step foot in it. Real estate virtual tour software allows agents to better align their business with buyer preferences. If they immediately see the kitchen is too small for their family size, the buyer will likely move on to the next property.
  • Increase your listing success rate: Real estate virtual tour software can help make listings more successful. This is because potential buyers are able to really soak the property in before they make an offer on it. This allows them to make an educated decision on the property they’re viewing.

Increase Attendance Online With Virtual Tour Software

In addition to the benefits that real estate agents can take advantage of, there are also ways for virtual tour software to be used to increase and maximize attendance. Some methods include:

  • Sharing virtual tours on social media: Agents can share virtual tours on their personal Facebook page, their business Facebook page, Twitter, Instagram, and more. This is a great way to increase attendance because of the pandemic and rapid growth of technology people are much more likely to attend virtual events, opposed to even a couple years ago.
  • Sharing virtual tours on your blog: Another great way to increase attendance is by sharing virtual tours on your blog. This of course requires a bit of a pre-existing following, however sharing on your blog is a way for potential buyers to organically find your listings.

Real estate virtual tour software is a game-changer for agents who want to grow their business and reach more buyers. It offers many benefits and opportunities for agents who are willing to embrace technology and innovation.

Ready to Transform Your Real Estate? Create Captivating Virtual Tours with CloudPano!

Elevate your real estate business to new heights by harnessing the power of immersive virtual tours. With CloudPano's user-friendly platform, you can craft stunning 360-degree experiences that captivate potential buyers, streamline your workflow, and stand out in a competitive market.

Unleash the magic of virtual tours and enjoy benefits such as:

  • Engaging Experiences: Create virtual tours that allow buyers to explore properties as if they were there in person.
  • Increased Efficiency: Save time by weeding out low-intent buyers and providing comprehensive property information upfront.
  • Global Reach: Attract non-local buyers and expand your client base by showcasing properties to a worldwide audience.
  • Enhanced Productivity: Work with more clients in less time, adapting to the growing demands of the real estate market.
  • Optimized Listings: Boost your success rate by offering an in-depth, visual understanding of properties to potential buyers.

Are you ready to revolutionize the way you market properties? Experience the future of real estate with CloudPano's advanced virtual tour software. Get started today and witness firsthand how these cutting-edge tours can take your business to new horizons.

Visit and embark on your journey towards creating captivating virtual tours that leave a lasting impression. Your clients will thank you, and your business will never be the same again!

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CloudPano Editorial Team

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