How does the Insta360 One RS compare to the GoPro Max?

CloudPano Editorial Team
April 30, 2024
5 min read
Share this post

Insta360 One RS vs GoPro Max: How the Modular and Fixed-Lens 360 Cameras Stack Up

For creators seeking an excellent consumer 360 camera, two top options often compared are the Insta360 One RS and the GoPro Max. While both shoot 5.7K 360 video, there are some key differences in their designs.

Interchangeable vs Fixed Lenses

The biggest difference is the Insta360 One RS uses a modular design with interchangeable lenses. It can swap between dual 360, 4K wide angle, and 1-inch sensor modules.

The GoPro Max only has one fixed dual lens module for 360 capturing. No lens swapping is possible.

The One RS gives more flexibility if you want to alternate between 360 and standard shooting. But the Max offers a simpler all-in-one configuration some may prefer.

Front Display Screen

The GoPro Max features a small front display screen for framing shots when the camera is facing away from you. It lets you preview your shot or start recording without needing your smartphone.

The Insta360 One RS lacks a front display. It relies on a smartphone app for remote previewing and control.

The front screen gives the Max better standalone operation. But app control on the One RS provides more adjustment options.

Stabilization Methods

Both cameras feature advanced stabilization for smoothing out video. The One RS uses FlowState stabilization while the Max uses HyperSmooth. Both work very well based on camera tests.

For creators deciding between these two excellent 360 cameras, look at the modularity versus front screen trade-offs and other factors important to your shooting style. Either model can capture amazing immersive content.

Conclusion

The One RS wins on modularity while the Max offers simpler operation with its front display. Both shoot incredible 5.7K stabilized 360 footage. Choosing between these two comes down to which strengths match your shooting needs, but the innovative designs ensure 360 success either way.

Share this post
CloudPano Editorial Team

Choose The Right 360° Camera

Insta360 ONE RS 1-Inch 360 Edition

  • Compact, ready to go anywhere

  • Interchangeable lens that’s upgradeable

  • Dual 1-inch sensors for improved clarity and low light performance

  • Dynamic range and 6K 360° capture

  • 360° photo resolution at 21MP

Learn More

Insta360 X4

  • 8K 360° video recording for ultra-detailed visuals.

  • 4K single-lens mode for traditional wide-angle shots.

  • Invisible selfie stick effect for drone-like perspectives.

  • 2.5-inch touchscreen with Gorilla Glass protection.

  • Waterproof up to 33ft for underwater shooting.

Learn More

Ricoh Theta Z1

  • 360° photo resolution in 23MP

  • Slim design at 24 mm thick

  • Built-in image stabilization for smooth video capture.

  • Internal 19GB storage for photo and video storage.

  • Wireless connectivity for remote control and sharing.

Learn More

Ricoh Theta X

  • 60MP 360° still images for high-resolution photography.

  • 5.7K 360° video recording at 30fps.

  • 2.25-inch touchscreen for intuitive control.

  • USB Type-C port for fast charging and data transfer.

  • MicroSD card slot for expandable storage.

Learn More
Property Marketing
Allows potential buyers to explore properties in detail from anywhere, enhancing the real estate marketing process.
Automotive Spins
Create an interactive virtual showroom and engage affluent digital buyers with live 360º video calls, all through the CloudPano mobile app for a complete automotive sales solution.
Interactive Floor Plans
Create 2D and 3D floor plans with measurements in 4 minutes or less, all from your phone. Download the Floor Plan Scanner app and get your first scan free.

360 Virtual Tours With CloudPano.com. Get Started Today.

Try it free. No credit card required. Instant set-up.

Try it free
Latest posts

See our other posts

Interviews, tips, guides, industry best practices, and news.

Discover How to Get More High-Value Clients for Virtual Tours at VirtualTourProfit.com

This blog explains how creators can attract high-value clients for their virtual tour and drone media business using the proven strategies taught at VirtualTourProfit.com. It breaks down why most creators struggle with low-paying clients, how high-value buyers think, and why premium clients pay significantly more for marketing-driven virtual tour packages. The post covers the Capture–Create–Close framework, premium service packaging, high-ticket messaging, and the niches that consistently buy $1,000–$10,000 virtual tour services. Readers learn how VirtualTourProfit.com helps them reposition their brand, increase pricing, build recurring revenue, and scale their business with a predictable flow of high-value clients.
Read post

How to Scale Your Virtual Tour Business with Consistent High-Ticket Leads

This blog teaches virtual tour creators, drone pilots, and real-estate media professionals how to scale their business using consistent high-ticket leads. It breaks down why premium clients pay more, how to package your services into high-value offers, and how to position yourself as a marketing partner instead of a commodity photographer. The article explains how to target lucrative niches, build a premium portfolio, use ROI-driven messaging, automate lead flow through SEO and Google Business Profile, and add recurring revenue streams to create predictable monthly income. The post concludes with a proven high-ticket closing framework designed to raise prices, attract better clients, and grow your virtual tour business faster than ever.
Read post

Grow Your Drone & Virtual Tour Business with Proven High-Ticket Lead Strategies

This blog teaches drone pilots, virtual tour creators, and real estate media pros how to grow their business using proven high-ticket lead strategies. It explains why premium clients pay more, how to position yourself as a marketing partner (not a commodity), and which industries offer the most lucrative opportunities. Readers learn how to package their drone + 360 services into irresistible high-ticket offers, target commercial niches, leverage ROI-based messaging, optimize their online presence, and use premium outreach scripts that attract big-budget clients. The post emphasizes the importance of branding, portfolio design, recurring revenue models, and high-value marketing frameworks to build a scalable, profitable drone and virtual tour business.
Read post