Exploring the Best Platforms for Publishing and Sharing Insta360 Virtual Tours

CloudPano Editorial Team
April 30, 2024
5 min read
Share this post

What are some well-known websites or social media outlets where Insta360 virtual tours can be published and shared?

360-degree photographs or videos are used in virtual tours, which are immersive and interactive ways to showcase a building, location, or environment. They enable prospective clients, visitors, or consumers to examine the area from various angles and viewpoints as if they were actually there. Virtual tours may be used for a variety of things, including marketing for real estate, promoting tourism, educating people, providing entertainment, and more.

With the Insta360 camera, which can take high-definition 21MP 360 images with great low-light capabilities, creating a virtual tour is surprisingly simple. One of the most well-known and potent platforms for making and sharing virtual tours, the Matterport app, allows users to operate and shoot with the Insta360 camera straight from the app. A 3D model of the area may be created automatically by Matterport using the 360-degree pictures, and users can further personalize and improve their virtual tours using tools like floor plans, labels, tags, measurements, and more.

However, uploading and sharing virtual tours made with the Insta360 camera is not limited to Matterport. There are additional websites or platforms that provide varied features, payment options, and advantages for those who create virtual tours. In this post, we’ll introduce a few of the most well-liked ones and contrast them according to their advantages and disadvantages.

Kuula

Users may upload, edit, and share 360-degree photographs and movies on the Kuula website. With Kuula, users can add transitions, hotspots, music, text, and more to amazing virtual tours. Users of Kuula may see their virtual tours on any VR headset or device because Kuula also supports VR mode. In addition to subscription plans with greater features and storage space starting at $12 per month, Kuula provides a free plan that allows users to upload up to 100 photographs every month.

Pros:

  • Easy to use editor and interface
  • Support for VR mode
  • Compatibility with Insta360 cameras
  • Reasonable price levels

Cons:

  • Few choices for modification
  • No development of a 3D model or floor layout
  • Absence of analytics or measuring tools

iStaging

Another web-based tool that lets users build and share immersive virtual tours with 360-degree images and videos is called iStaging. With the help of iStaging, users may add interactive components to their virtual tours, including hotspots, tags, links, movies, and more. In addition, iStaging offers the VR Maker software, which enables users to take 360-degree pictures with the Insta360 camera directly from the app. In addition to subscription plans starting at $5 a month with more features and storage space, iStaging offers a free plan that enables users to create up to three virtual tours each month.

Pros:

  • Supports embedding and VR mode
  • Works with Insta360 cameras
  • Comes with the VR Maker software
  • Affordable price ranges

Cons:

  • No development of a 3D model or floor layout
  • No analytics or measuring tools
  • Fewer editing possibilities

CloudPano

A cloud-based platform called CloudPano is focused on developing and hosting virtual tours for real estate professionals. To build amazing virtual tours with features like hotspots, labels, floor plans, lead capture forms, and more, users may submit their 360-degree photographs or videos to CloudPano. Additionally, CloudPano provides a Pro Plus subscription that comes with a 3D model of the property created from the 360-degree images. In addition to subscription plans starting at $47 per month with additional capabilities and storage capacity, CloudPano offers a free plan that enables users to make up to five virtual tours each month.

Pros:

  • Created with real estate experts in mind
  • Supports embedding and VR mode
  • Works with Insta360 cameras
  • Offers 3D model generation

Cons:

  • Exorbitant pricing structures
  • There are few customization possibilities and no measurement or analytics tools.

You can see that there are several websites and platforms available for publishing and sharing virtual tours made with an Insta360 camera. Depending on your requirements, interests, and financial situation, each offers pros and cons.

Share this post
CloudPano Editorial Team

Choose The Right 360° Camera

Insta360 ONE RS 1-Inch 360 Edition

  • Compact, ready to go anywhere

  • Interchangeable lens that’s upgradeable

  • Dual 1-inch sensors for improved clarity and low light performance

  • Dynamic range and 6K 360° capture

  • 360° photo resolution at 21MP

Learn More

Insta360 X4

  • 8K 360° video recording for ultra-detailed visuals.

  • 4K single-lens mode for traditional wide-angle shots.

  • Invisible selfie stick effect for drone-like perspectives.

  • 2.5-inch touchscreen with Gorilla Glass protection.

  • Waterproof up to 33ft for underwater shooting.

Learn More

Ricoh Theta Z1

  • 360° photo resolution in 23MP

  • Slim design at 24 mm thick

  • Built-in image stabilization for smooth video capture.

  • Internal 19GB storage for photo and video storage.

  • Wireless connectivity for remote control and sharing.

Learn More

Ricoh Theta X

  • 60MP 360° still images for high-resolution photography.

  • 5.7K 360° video recording at 30fps.

  • 2.25-inch touchscreen for intuitive control.

  • USB Type-C port for fast charging and data transfer.

  • MicroSD card slot for expandable storage.

Learn More
Property Marketing
Allows potential buyers to explore properties in detail from anywhere, enhancing the real estate marketing process.
Automotive Spins
Create an interactive virtual showroom and engage affluent digital buyers with live 360º video calls, all through the CloudPano mobile app for a complete automotive sales solution.
Interactive Floor Plans
Create 2D and 3D floor plans with measurements in 4 minutes or less, all from your phone. Download the Floor Plan Scanner app and get your first scan free.

360 Virtual Tours With CloudPano.com. Get Started Today.

Try it free. No credit card required. Instant set-up.

Try it free
Latest posts

See our other posts

Interviews, tips, guides, industry best practices, and news.

How Photographers Can Sell AI Listing Videos to Their Agent Clients

AI technology is transforming real estate media — and photographers who adapt early have a major competitive advantage. This in-depth guide explains how to sell AI listing videos to agent clients by positioning them as a premium marketing upgrade rather than a technical novelty. The article walks through practical sales strategies, pricing models, subscription opportunities, and common objections, while showing how AI-powered talking head videos can increase average order value and create recurring revenue. Readers will learn how to package AI listing videos into photo bundles, monthly content plans, and brokerage-wide solutions that elevate their services from simple media delivery to full marketing automation. If you’re a photographer looking to future-proof your business and increase profitability, this guide provides a clear roadmap to selling AI listing videos effectively.
Read post

How to Build a Recurring Revenue Stream Using AI Avatar Videos

AI avatar videos are transforming how real estate media professionals build stable, scalable businesses. In this comprehensive guide, we break down how to turn one-off video projects into a predictable recurring revenue real estate media model using AI-powered talking head technology. Instead of selling per-listing shoots, you’ll learn how to package automated listing videos, market updates, and branded content into monthly subscription offers that increase client retention and lifetime value. The article explores practical use cases, pricing strategies, workflow automation, competitive advantages, and common objections — all designed to help photographers, videographers, and marketing agencies shift from transactional income to recurring revenue. If you’re ready to move from freelancer to scalable media platform, this guide outlines a clear roadmap for building consistent monthly income in real estate marketing.
Read post

How to Create an AI Avatar Listing Video From One Headshot (Step-by-Step)

Learn how to create an AI avatar listing video from a single professional headshot using simple, step-by-step software tools. This guide walks real estate agents, brokers, and photographers through the exact process of turning one static image into a talking AI avatar that delivers listing presentations automatically. Discover how AI avatar listing videos save time, boost engagement, improve consistency across marketing channels, and help agents scale their video content without recording new footage. Perfect for anyone looking to modernize their real estate marketing with AI-powered automation.
Read post