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When potential tenants browse Apartments.com or other MLS-syndicated platforms, they’re not just looking for photos—they want a complete picture of the space 📏. That’s why adding a floor plan to your listing is one of the most powerful upgrades you can make.
A clear, well-designed floor plan helps renters visualize how the home fits their lifestyle, boosts engagement, and increases qualified inquiries. In fact, listings with floor plans consistently see higher click-through rates than those without.
In this guide, you’ll learn:
Before we dive into the “how,” let’s talk about the “why”:
👉 Pro Tip: If you’re already optimizing your listings on Realtor.com or Trulia, keep your floor plan strategy consistent across platforms. This strengthens your brand and ensures prospects see the same clear presentation everywhere.
Adding a floor plan is straightforward once you know where to look. Here’s the breakdown:
Go to Apartments.com and log into your property manager dashboard. If you manage multiple properties, select the correct listing.
Look for Media, Photos, or Property Media. This is where you’ll find options to add photos, videos, 3D tours, and floor plans.
Click the Add Floor Plan button or tab.
Accepted Formats:
Drag and drop your file or browse to select it. Apartments.com recommends at least 1000px wide for clear viewing.
💡 Pro Tip: Use high-resolution files so tenants can zoom in without pixelation.
Fill in unit-specific information:
These keywords also help your listing rank higher in Apartments.com’s search filters.
Use the preview function to confirm your floor plan looks good on both desktop and mobile. Once you’re happy, click Save or Publish.
Not all floor plans are created equal. Here’s how to maximize effectiveness:
📏 Include Measurements – Accurate dimensions make your listing more trustworthy.
🎨 Keep It Simple – Use clean lines, minimal colors, and clear labeling.
📍 Pair with Virtual Tours – A floor plan plus a 3D walkthrough helps prospects visualize the space fully.
🖼 Match with Professional Photos – Keep branding consistent across your photos, videos, and floor plans.
👉 Check out our guide on How to Add a 3D Tour to Apartments.com Listings to pair your floor plans with immersive content.
Apartments.com doesn’t share its exact ranking formula, but we’ve observed:
Once your floor plan is live, don’t stop there. Promote it across multiple channels:
👉 For example, our guide on How to Add Videos and Tours to Trulia Listings explains how media-rich updates can boost results.
Before you hit publish, confirm:
✅ High-resolution file (JPEG, PNG, or PDF)
✅ Accurate measurements and unit labels
✅ Clean, professional design
✅ Paired with virtual tours and photos
✅ Syndicated across multiple MLS-linked platforms
Today’s renters expect more than just static images—they want a story of the property before they schedule a tour. Adding a floor plan is a simple, high-impact step that helps tell that story and leads to more qualified, ready-to-lease inquiries.
When combined with photos, 3D tours, and optimized photo galleries, floor plans can transform your MLS listings into conversion machines.
Compact, ready to go anywhere
Interchangeable lens that’s upgradeable
Dual 1-inch sensors for improved clarity and low light performance
Dynamic range and 6K 360° capture
360° photo resolution at 21MP
8K 360° video recording for ultra-detailed visuals.
4K single-lens mode for traditional wide-angle shots.
Invisible selfie stick effect for drone-like perspectives.
2.5-inch touchscreen with Gorilla Glass protection.
Waterproof up to 33ft for underwater shooting.
360° photo resolution in 23MP
Slim design at 24 mm thick
Built-in image stabilization for smooth video capture.
Internal 19GB storage for photo and video storage.
Wireless connectivity for remote control and sharing.
60MP 360° still images for high-resolution photography.
5.7K 360° video recording at 30fps.
2.25-inch touchscreen for intuitive control.
USB Type-C port for fast charging and data transfer.
MicroSD card slot for expandable storage.
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