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In today’s competitive real estate market, having high-quality visuals is not enough—buyers want to experience a property before they step foot inside. That’s where 3D tours come in. Platforms like Realtor.com make it easy to showcase your listings with interactive virtual tours that boost engagement, build trust, and increase showings.
In this guide, we’ll walk you through exactly how to add a 3D tour to Realtor.com, best practices to make your tour stand out, and why using a professional virtual tour platform like CloudPano gives you the winning edge. 🚀
Here’s why adding a 3D tour to your Realtor.com listing is worth the effort:
Adding a 3D tour is straightforward once you have the right assets in place. Here’s the exact process:
Use a platform like CloudPano, Matterport, Kuula, or EyeSpy360 to capture and publish your tour. With CloudPano, you can create MLS-compliant tours that load fast and look great on all devices.
📌 Related guide: Best Virtual Tour Tools for Real Estate Photographers and Drone Professionals
Once your tour is created, publish it and grab the share link. On CloudPano, this is as simple as clicking “Publish” and copying your unique tour URL.
Realtor.com automatically imports 3D tours from your MLS listing. Log in to your MLS, find your listing, and paste the tour link in the virtual tour field.
📌 Related article: How to Add a Virtual Tour to Your MLS Listing
After your MLS updates (usually within 24 hours), your listing will display a 3D Tour button on Realtor.com. Test it to ensure it opens correctly.
Over 70% of buyers browse listings on mobile. Use a platform that loads quickly and works flawlessly on smartphones.
Label rooms clearly (e.g., “Master Bedroom,” “Kitchen,” “Patio”) to help buyers navigate.
Highlight features with clickable info points—perfect for showing off high-end finishes or recent upgrades.
Realtor.com supports listings that include both 3D tours and floor plans, giving buyers a complete view.
While Realtor.com supports various 3D tour providers, CloudPano offers unique advantages for agents and photographers:
📌 Related guide: Matterport vs CloudPano: Which Supports Google Street View Integration Better?
Adding your tour is just step one. Get more eyes on it by:
Want to add a professional, high-converting 3D tour to your Realtor.com listings? With CloudPano, you can create, publish, and share immersive tours in minutes—no expensive equipment or editing skills needed.
🔥 Get started with CloudPano today and elevate your listings instantly:
Realtor.com is one of the most visited real estate platforms in the U.S., and adding a 3D tour can significantly boost your listing’s visibility and buyer engagement. By using a tool like CloudPano, you’ll ensure your tours are fast, professional, and MLS-compliant—giving you an edge in a competitive market.
Compact, ready to go anywhere
Interchangeable lens that’s upgradeable
Dual 1-inch sensors for improved clarity and low light performance
Dynamic range and 6K 360° capture
360° photo resolution at 21MP
8K 360° video recording for ultra-detailed visuals.
4K single-lens mode for traditional wide-angle shots.
Invisible selfie stick effect for drone-like perspectives.
2.5-inch touchscreen with Gorilla Glass protection.
Waterproof up to 33ft for underwater shooting.
360° photo resolution in 23MP
Slim design at 24 mm thick
Built-in image stabilization for smooth video capture.
Internal 19GB storage for photo and video storage.
Wireless connectivity for remote control and sharing.
60MP 360° still images for high-resolution photography.
5.7K 360° video recording at 30fps.
2.25-inch touchscreen for intuitive control.
USB Type-C port for fast charging and data transfer.
MicroSD card slot for expandable storage.
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