Discover the most agent-friendly 360° virtual tour platforms in 2025
In today’s competitive housing market, real estate agents need more than just great photos — they need immersive, shareable, branded virtual experiences that help listings stand out. Matterport is often the first name that comes up… but is it really the best choice for agents in 2025?
Spoiler: Nope.
Whether you’re tired of high subscription fees, limited branding, or bulky hardware requirements, this list is for you. We’ve compiled the top 5 Matterport alternatives — and at the top is CloudPano, the platform redefining modern property marketing.
Let’s dive in. 👇
Matterport delivers impressive 3D models, but it’s not built for speed, flexibility, or affordability — three things that busy agents care about most.
Here’s what many agents are frustrated with:
CloudPano is the #1 Matterport alternative for real estate pros who want flexibility, fast delivery, and no forced subscriptions.
Why it’s #1 for agents:
Plus, CloudPano integrates with tools like PhotoAIVideo.com and Pictastic.ai to build full marketing packages.
👉 Related: Best Matterport Alternative for Small Real Estate Businesses
A cloud-based tool from Ricoh, great for beginners using their own Theta camera.
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Known for smooth design and beautiful transitions. Strong on visual fidelity, but lighter on business-specific tools.
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Offers live guided tours like CloudPano, but requires heavier setup for advanced customization.
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Free and low-cost tiers for solo agents who want simple 360° hosting.
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CloudPano strikes the perfect balance between power and simplicity:
👉 Related: Matterport vs CloudPano Side-by-Side Comparison
Turn your listing photos into AI-generated marketing videos in minutes.
Perfect for:
👉 Related: The Weekly AI Video Content Plan (Template + Tools)
Deliver media to clients via stunning, branded project websites that include:
“CloudPano saved me hundreds in hosting fees. I close faster because I can show my listings anytime, anywhere.”
— Sarah T., Keller Williams
“I used to pay for Matterport, EyeSpy360, and a video editor. Now I just use CloudPano + PhotoAIVideo. Done.”
— Mike R., Independent Agent, FL
Compact, ready to go anywhere
Interchangeable lens that’s upgradeable
Dual 1-inch sensors for improved clarity and low light performance
Dynamic range and 6K 360° capture
360° photo resolution at 21MP
8K 360° video recording for ultra-detailed visuals.
4K single-lens mode for traditional wide-angle shots.
Invisible selfie stick effect for drone-like perspectives.
2.5-inch touchscreen with Gorilla Glass protection.
Waterproof up to 33ft for underwater shooting.
360° photo resolution in 23MP
Slim design at 24 mm thick
Built-in image stabilization for smooth video capture.
Internal 19GB storage for photo and video storage.
Wireless connectivity for remote control and sharing.
60MP 360° still images for high-resolution photography.
5.7K 360° video recording at 30fps.
2.25-inch touchscreen for intuitive control.
USB Type-C port for fast charging and data transfer.
MicroSD card slot for expandable storage.
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Try it free. No credit card required. Instant set-up.
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