Virtual tours have become a must-have in today’s property management game. 🧑💼 Whether you're leasing apartments, marketing multi-family units, or managing a portfolio of properties, virtual tours help reduce vacancy rates, attract qualified tenants, and save time on showings. In this guide, we’ll show you exactly how to add virtual tours to AppFolio, one of the most widely-used property management platforms.
By the end of this post, you’ll be able to:
✅ Create engaging virtual tours
✅ Embed them directly into your AppFolio listings
✅ Attract more leads and fill vacancies faster
Let’s dive in! 🚀
Before we get into the step-by-step, let’s break down why virtual tours matter for AppFolio users:
👉 Related: Why Virtual Tours Increase Occupancy Rates for Property Managers
There are many ways to create a 360° or 3D virtual tour. Here are your options:
Once your tour is published (CloudPano, Matterport, Kuula, or another platform), you’ll need the public URL to embed it into AppFolio.
It should look like:https://yourtourprovider.com/tour/abc123
Go to your AppFolio Property Manager dashboard.
There are two main places you can showcase your virtual tour:
Example text to paste into the listing:
🔗 “Take a 360° Virtual Tour Here: Click to View Tour”
Make sure your hyperlink is clickable! You may need to format it in HTML or markdown depending on your AppFolio setup.
If you’ve exported your virtual tour as a video or walkthrough (MP4 or YouTube), you can upload it to your listing media section.
🎬 Tip: Want to convert your 360° photos into an AI-generated walkthrough video?
👉 Use PhotoAIVideo.com
Once the link is added:
🎯 Bonus Tip: Test the link from a prospect's point of view. Does it load fast? Is the navigation clear?
If you want to supercharge your AppFolio listings, here are a few insider tips:
You’ll notice more clicks, longer time on page, and higher conversion rates on the ones with tours.
Don't just let it sit on AppFolio — share it on Instagram, Facebook, and via SMS to leads.
👉 Related: How to Use AI Video to Sell Rental Units Faster
Imagine a lead landing on your page and instantly getting a message:
“Hi! Want a virtual tour of this unit? Click here to view it instantly!”
That’s next-level automation. 🔥
Want help setting this up?
👉 Check out LeadStack.ai
Not all virtual tour software is equal. Here are the most popular platforms that integrate well:
AppFolio makes it easy to manage properties. But if you want to stand out in a crowded rental market, adding virtual tours is the move. 📈
They give your future tenants exactly what they want:
✅ Transparency
✅ Visual info
✅ Convenience
More than that, virtual tours help you close leases faster, even from remote renters.
Compact, ready to go anywhere
Interchangeable lens that’s upgradeable
Dual 1-inch sensors for improved clarity and low light performance
Dynamic range and 6K 360° capture
360° photo resolution at 21MP
8K 360° video recording for ultra-detailed visuals.
4K single-lens mode for traditional wide-angle shots.
Invisible selfie stick effect for drone-like perspectives.
2.5-inch touchscreen with Gorilla Glass protection.
Waterproof up to 33ft for underwater shooting.
360° photo resolution in 23MP
Slim design at 24 mm thick
Built-in image stabilization for smooth video capture.
Internal 19GB storage for photo and video storage.
Wireless connectivity for remote control and sharing.
60MP 360° still images for high-resolution photography.
5.7K 360° video recording at 30fps.
2.25-inch touchscreen for intuitive control.
USB Type-C port for fast charging and data transfer.
MicroSD card slot for expandable storage.
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Try it free. No credit card required. Instant set-up.
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