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Listing videos are no longer a “bonus”—they are fast becoming a standard expectation in modern real estate marketing. Here’s why:
📈 Boost Engagement – Video listings get significantly more clicks, shares, and saves compared to photo-only listings.
🏡 Tell the Story of the Home – While photos capture snapshots, video shows flow, atmosphere, and lifestyle.
⏱ Save Time – Buyers who watch videos are more qualified leads. They’ve pre-visualized the space and are more serious when they request a showing.
MLS platforms recognize this trend. Today, most MLSs allow you to attach video tours, hosted links, or embed codes directly into your listing. This means your property gains maximum visibility across syndication partners like Homes.com, Realtor.com, Zillow, and Trulia.
While every MLS dashboard looks slightly different, the core process is similar across platforms:
This ensures your video not only looks great but also improves SEO visibility within MLS syndication sites and Google.
If you want your videos to truly stand out in MLS search results, follow these pro tips:
🌞 Keep It Bright and Natural – Shoot during daylight for natural lighting.
🎶 Use Background Music – Soft, royalty-free music builds emotional connection.
🛋️ Highlight Lifestyle, Not Just Rooms – Show people cooking in the kitchen, relaxing on the patio, or enjoying the pool.
📲 End with a Call-to-Action – Add overlays like “Schedule a Showing” or “Contact Your Agent Today.”
Each MLS integrates with major property search websites differently. Here’s how video uploads work across platforms:
By uploading your video to your MLS first, you ensure it flows into the largest ecosystem of real estate search sites.
Don’t stop at video—combine multiple media types for the strongest MLS listing.
📸 Photos show detail.
🎥 Videos show flow.
🌀 Virtual tours give control to the buyer.
This multimedia strategy creates maximum engagement and positions your listing as premium compared to photo-only competitors.
Adding listing videos to your MLS property pages is one of the simplest and most effective ways to stand out in today’s crowded real estate market.
With just a few steps, you can:
📈 Increase engagement
🏡 Attract more qualified leads
⚡ Close deals faster
The future of property marketing is visual—and your MLS is giving you the tools to shine.
Ready to elevate your property marketing? Start using tools that make photo and video uploads effortless and professional:
Compact, ready to go anywhere
Interchangeable lens that’s upgradeable
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Dynamic range and 6K 360° capture
360° photo resolution at 21MP
8K 360° video recording for ultra-detailed visuals.
4K single-lens mode for traditional wide-angle shots.
Invisible selfie stick effect for drone-like perspectives.
2.5-inch touchscreen with Gorilla Glass protection.
Waterproof up to 33ft for underwater shooting.
360° photo resolution in 23MP
Slim design at 24 mm thick
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Internal 19GB storage for photo and video storage.
Wireless connectivity for remote control and sharing.
60MP 360° still images for high-resolution photography.
5.7K 360° video recording at 30fps.
2.25-inch touchscreen for intuitive control.
USB Type-C port for fast charging and data transfer.
MicroSD card slot for expandable storage.
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Try it free. No credit card required. Instant set-up.
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