If you're in real estate, you've likely heard of Matterport — the industry-standard 3D tour tool that took property marketing to the next level.
But in 2025, savvy agents and media pros are asking:
“Is there a better, more affordable, more flexible option?”
💡 The answer is YES, and it’s called CloudPano.
In this post, we’ll show you exactly why CloudPano is the best Matterport alternative — and how it helps real estate professionals win listings, impress clients, and market properties faster (and for less 💸).
Matterport was once untouchable. But its limitations have become clearer over time:
Real estate pros today demand speed, affordability, and flexibility — and CloudPano delivers on all three ✅
Here’s what makes CloudPano stand out:
Unlike Matterport, which requires its Pro2 camera (costing over $3,000), CloudPano supports any 360° device, including:
This makes it ideal for solo agents, growing teams, or media pros who want flexibility without a huge upfront investment.
CloudPano lets you create, publish, and share virtual tours with a simple one-time payment model — or optional subscription if you want advanced features.
That means:
CloudPano gives you tools to fully brand your virtual tours, including:
You own the experience — not some third-party platform.
One of CloudPano’s killer features is CloudPano Live — a built-in video call tool that lets you guide buyers through a tour in real-time.
Great for:
👉 Related: Why CloudPano Is the #1 Matterport Alternative for Real Estate Agents in 2025
CloudPano lets you publish your 360° virtual tours directly to Google Street View — giving commercial real estate clients, builders, and local businesses a major SEO boost.
👉 Related: Matterport Alternatives with Google Street View Integration
CloudPano integrates with powerful tools to deliver a full real estate media stack:
Turn your real estate photos into AI-generated listing videos with music, captions, and transitions — in minutes.
Perfect for social media, YouTube, and listing presentations.
👉 Related: How to Generate Real Estate Videos From Just Photos
Deliver private-labeled project sites for your clients, with:
“CloudPano is everything Matterport isn’t — flexible, affordable, and fast.”
— Jess R., Realtor, San Antonio TX
“I can close deals with virtual walkthroughs alone. CloudPano is my new go-to.”
— Kevin B., Broker, Miami FL
✅ Solo agents who want pro-looking tours without the subscription
✅ Real estate photographers delivering client-ready packages
✅ Media companies scaling 360° content
✅ Brokerages with multiple team members
✅ Anyone tired of the Matterport paywall and hardware lock-in
If you’re ready to ditch the cost, complexity, and limitations of Matterport…
🔗 Get started here:
Compact, ready to go anywhere
Interchangeable lens that’s upgradeable
Dual 1-inch sensors for improved clarity and low light performance
Dynamic range and 6K 360° capture
360° photo resolution at 21MP
8K 360° video recording for ultra-detailed visuals.
4K single-lens mode for traditional wide-angle shots.
Invisible selfie stick effect for drone-like perspectives.
2.5-inch touchscreen with Gorilla Glass protection.
Waterproof up to 33ft for underwater shooting.
360° photo resolution in 23MP
Slim design at 24 mm thick
Built-in image stabilization for smooth video capture.
Internal 19GB storage for photo and video storage.
Wireless connectivity for remote control and sharing.
60MP 360° still images for high-resolution photography.
5.7K 360° video recording at 30fps.
2.25-inch touchscreen for intuitive control.
USB Type-C port for fast charging and data transfer.
MicroSD card slot for expandable storage.
Try it free. No credit card required. Instant set-up.