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If you’re a real estate photographer, you already know how powerful visuals are in selling properties. But there’s one service that most photographers aren’t offering yet — and it’s becoming one of the most in-demand visual marketing tools of 2025: Google Street View virtual tours. 🚀 🌎 Launch your virtual tour agency and get paid to put businesses on Google Street View!
Adding Street View services to your photography business isn’t just a nice bonus. It’s a revenue multiplier that helps realtors, property managers, and businesses gain more visibility online — and positions you as the go-to visual marketing expert in your area.
In this guide, you’ll learn exactly how to package, sell, and deliver Google Street View services — even if you’ve never published a 360° tour before. 📸 With a real estate video app, agents can quickly produce professional listing videos that attract more buyers.
Google Street View services allow businesses and property owners to upload 360° virtual tours directly to Google Maps and their Google Business Profiles.
These tours let potential customers — or buyers — “step inside” a property, restaurant, or building virtually.
For real estate, this means you can:
And for local businesses, Street View tours help:
By offering Street View publishing, you’re tapping into a massive SEO and visibility advantage that every business owner wants — but few know how to get.
Read: How Freelance Realtors Use Google Maps and Street View to Close More Deals
As a photographer, you already have the most important assets:
🎥 The equipment
📸 The visual eye
🤝 The client base
You’re already visiting locations, staging shots, and delivering visuals that sell.
Adding Google Street View services is a natural upsell — it fits perfectly alongside your photography packages, virtual tours, or Matterport-style walkthroughs.
Plus, the process is fast, repeatable, and easy to scale using tools like CloudPano, which connects directly to Google Street View with just a few clicks.
More than 70% of local searches result in a visit to a business within 24 hours.
Google continues to prioritize immersive, visual content — which means listings with Street View tours get:
Yet, very few real estate photographers offer this as a standard package.
That’s your advantage. ⚡
You can market yourself as a Google Street View Certified Photographer (or simply a “Street View Service Provider”) and instantly differentiate from competitors.
Let’s break down a proven, step-by-step system for selling Street View services — even if you’re just starting out.
Your current clients are the easiest to sell to.
Real estate agents already understand the value of visuals — all you need to do is explain how Google integration adds another layer of visibility.
Example pitch:
“You already have great property photos. What if we could put your listings inside Google Maps so potential buyers could explore them 24/7?”
They’ll instantly see the value.
Use this as an add-on service or a standalone package priced between $300–$800 per property, depending on size and scope.
Don’t limit yourself to real estate — nearly every local business benefits from a Google Street View tour:
These clients care less about “pretty photos” and more about visibility — and you can sell that easily.
Example pitch:
“Your Google listing gets hundreds of views each week. A virtual tour keeps people on your page longer, builds trust, and helps you rank higher in Maps results.”
You’re selling results, not just pictures.
If you already create 360° tours using tools like CloudPano, Matterport, or Pictastic.ai, you can offer Street View publishing as a bonus or upgrade.
For example:
This is a no-brainer add-on that increases your average transaction value and gives you recurring upsell opportunities.
With CloudPano, you can publish directly to Google Street View without complicated software or manual uploading.
Here’s how it works:
1️⃣ Upload your 360° photos to CloudPano.
2️⃣ Connect your Google account.
3️⃣ Choose “Publish to Street View.”
4️⃣ Watch your tour go live on Google Maps in minutes.
That’s it — no code, no special equipment. ☁️
This means you can complete and deliver a Street View project in under an hour, making it one of the highest ROI services you can offer.
Want recurring income? Offer monthly or quarterly “Google Profile Optimization” plans.
Include:
You can charge $49–$149/month for ongoing profile management — a perfect passive income stream for photographers. 💼
When selling, focus less on the tech — and more on the outcome.
Here’s what to highlight:
Always tie the conversation back to visibility, clicks, and customers, not cameras or gear.
Meet Lisa, a real estate photographer in Denver.
She started offering Street View publishing through CloudPano in early 2024.
Before:
After adding Street View:
Now, Street View services make up over half her monthly income — and every client gets more exposure.
Read: Boost Your Lead Pipeline with Google Maps and Street View Marketing
Here’s a simple pricing model that works for most photographers:
Optional add-ons:
As your reputation grows, you can easily raise prices — especially once clients start seeing measurable results.
Here are a few best practices to make your Street View business thrive:
✅ Always capture clean, bright, clutter-free spaces. Lighting makes or breaks 360° tours.
✅ Add metadata and location tags. This helps Google index your content faster.
✅ Name your image files strategically. Example: “houston-real-estate-virtual-tour.jpg.”
✅ Offer free demos or first-tour discounts. A simple demo can land recurring clients.
✅ Promote results. Share before-and-after engagement metrics from past clients.
Your goal isn’t to be “the cheapest photographer.” It’s to be the one who gets your clients noticed. 👀
Once you master Google Street View publishing, your opportunities expand quickly:
You can even white-label your services under an agency brand, hire subcontractors, and build a Street View marketing business that scales nationwide. 🌎
Google continues to evolve toward immersive search experiences — with visual search, AR navigation, and interactive 3D maps.
That means Street View isn’t going anywhere — it’s becoming more valuable.
Businesses that invest in it now will dominate local results for years.
And photographers who master this skill early will have endless opportunities.
In short: you’re not just selling photos anymore — you’re selling visibility, credibility, and customer trust. 📍
If you’re a real estate photographer looking to grow your income, it’s time to think beyond property photos.
By offering Google Street View virtual tours, you’ll:
✅ Stand out from competitors
✅ Help clients rank higher on Google
✅ Add high-value upsells to your service list
✅ Build recurring income through profile updates
And with tools like CloudPano, publishing your first Street View tour is just a few clicks away.
So grab your 360° camera, start offering what every local business needs — and become the go-to Street View expert in your area. 🌎📸
Compact, ready to go anywhere
Interchangeable lens that’s upgradeable
Dual 1-inch sensors for improved clarity and low light performance
Dynamic range and 6K 360° capture
360° photo resolution at 21MP
8K 360° video recording for ultra-detailed visuals.
4K single-lens mode for traditional wide-angle shots.
Invisible selfie stick effect for drone-like perspectives.
2.5-inch touchscreen with Gorilla Glass protection.
Waterproof up to 33ft for underwater shooting.
360° photo resolution in 23MP
Slim design at 24 mm thick
Built-in image stabilization for smooth video capture.
Internal 19GB storage for photo and video storage.
Wireless connectivity for remote control and sharing.
60MP 360° still images for high-resolution photography.
5.7K 360° video recording at 30fps.
2.25-inch touchscreen for intuitive control.
USB Type-C port for fast charging and data transfer.
MicroSD card slot for expandable storage.
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